Chuck, if you don't mind me asking, what happened to those businesses that
you don't operate anymore? I remember that you used to have a Radio Shack
franchise, and that is a "market shifted / disappeared" type of situation.

On Sun, Nov 17, 2019, 9:31 AM , <ch...@wbmfg.com> wrote:

> Yes, gross profit for a small operation may be pretty high, but it is that
> bottom line that counts.  Earnings as a percentage of gross revenue is the
> gauge.  >20% and you are probably OK.  Easy to fool yourself in a small
> operation.  I still fool myself.
>
> Depreciation may be a paper only expense but if you really run a tight
> ship, you have a depreciation reserve account or sinking fund with enough
> cash in it to actually replace the equipment when time comes.
>
> Pontificating a bit, not commenting about anyone in particular here;
>
> I have created 37 businesses so far in my life.  I am almost to the point
> where I have a pretty good eye for income statements and balance sheets.
> Perfect financials are the best tool any business has.
>
> Ignoring fundamentals is a good way to stay chained to a low performance
> company.  Like they say on shark tank, some businesses need to be taken out
> behind the woodshed and shot.
>
> *From:* Ken Hohhof
> *Sent:* Sunday, November 17, 2019 9:00 AM
> *To:* 'AnimalFarm Microwave Users Group'
> *Subject:* Re: [AFMUG] tired of entitled streamers
>
>
> I think that’s a mistake WISPs often make, assuming you can apply 100% of
> revenue to paying off equipment cost.
>
>
>
> There’s labor, FCC licensing, insurance, bandwidth costs, tower rent,
> power, equipment maintenance, G&A costs, and the cost of capital to buy
> that equipment upfront.  And we find ourselves replacing or upgrading
> equipment every 3-5 years, and there’s always the threat of subsidized
> overbuilding.  So yeah, you want to see a quick payback.
>
>
>
> As a rule of thumb I usually use 50% of revenue in payback calculations.
>
>
>
> Also, I don’t recall saying my customers have nowhere else to go.
>
>
>
>
>
> *From:* AF <af-boun...@af.afmug.com> *On Behalf Of *Matt Hoppes
> *Sent:* Sunday, November 17, 2019 9:48 AM
> *To:* AnimalFarm Microwave Users Group <af@af.afmug.com>
> *Subject:* Re: [AFMUG] tired of entitled streamers
>
>
>
> We also have started feeding micro sites with licensed links.
>
>
>
> A Ubiquiti 11ghz link runs about $5,000. Even over 10 subscribers that’s
> only $500/subscriber or a break even on equipment after about a year if you
> are charging $50 or more a month for service.
>
>
>
> We have micro sites where I’ve got:
>
> $5,000 in backhaul
>
> $2,500 in utility pole and power
>
> $5,000 in access equipment
>
>
>
> To service 10-15 homes
>
>
>
> I still break even in a year or just slightly longer and am providing 50
> megabit service.
>
>
>
> The 3ghz fed by licensed link sounds like an awesome money maker. But it
> will take a year until you see it.
>
>
>
> You have to have a running sheet of amortizations and expenses and plan.
>
>
>
> You just said earlier: your customers have nowhere else to go to. Why not
> provide excellent service at a reasonable cost?
>
>
> On Nov 17, 2019, at 10:25 AM, Ken Hohhof <af...@kwisp.com> wrote:
>
> If that’s all it costs you, kudos.
>
>
>
> But we’re running out of spectrum at many towers (there are other WISPs
> throughout our service  area), plus we also have to add backhaul capacity,
> and all that uses power so we need more batteries.  We’re having to run
> backhauls in licensed spectrum, even to micropops.  And we’re having to add
> “small cells” to get closer to customers.  Because with all the streaming
> we can’t have customers at low modulations, and to reach those customers
> who move to a low spot surrounded by trees, and to deal with spectrum
> exhaustion.  All this costs a lot more than $300.
>
>
>
> We have 3.65GHz sites fed via 11 GHz with 10 subscribers.  The only way
> that makes money is averaging over all our sites.  And still we can’t build
> enough micropops to get LOS to everyone who chooses to live down by a creek
> surrounded by trees.  Yesterday I checked photos from 3 of our towers to a
> prospective customer and the only thing we could see was a little of the
> peak of a 40 ft barn with big gaping holes in the roof that would be unsafe
> to walk on, and that was on an old micropop where we’re out of backhaul
> capacity to sell 20+ Mbps speeds (it’s actually fed via an SM from another
> tower, something we don’t do anymore).  They apparently bought the house
> from an elderly couple, at their previous house they had gigabit Metronet
> fiber.  Well, that was pretty sweet, maybe you shouldn’t have moved.
>
>
>
> Honestly, I think the only real, long-term solution to rural broadband is
> FTTH.  The problem of course is money.  And with several companies
> launching thousands of LEO satellites promising broadband for everyone, I
> think that will suppress even further any large investments in rural
> broadband.  Investors would also have to weigh how serious the mobile
> carriers are about rural fixed wireless, is it just marketing hype and
> lobbying to regulators as it has been in the past?
>
>
>
> I do find it ironic that we have low flush toilets, energy efficient
> appliances, LED light bulbs, alternate day lawn watering, and mandated fuel
> efficiency for vehicles, yet conspicuous consumption of Internet bandwidth
> seems to be our patriotic duty.  With all the content moving to streaming
> services like Disney+ and content being priced high to cable companies but
> disruptively low for streaming, it’s clear there won’t be a choice,
> traditional broadcast and cable TV is dying and everyone will have to get
> their TV via the Internet.  It’s like having to get a cellphone because
> there aren’t any payphones anymore, the train is leaving and you either buy
> a ticket or get left behind.  For awhile though, people do have a choice,
> you can still put up a TV antenna or get satellite TV.  It’s becoming 500
> channels of crap though.
>
>
>
> Still, if you have gigabit fiber where you live now, maybe don’t move to
> Green Acres unless you really like doing country stuff.  Or at least cut
> down some of the damn trees.  Sheesh, miles  and miles of open fields, and
> then 75 foot trees all around your house.
>
>
>
>
>
> *From:* AF <af-boun...@af.afmug.com> *On Behalf Of *Matt Hoppes
> *Sent:* Sunday, November 17, 2019 8:43 AM
> *To:* AnimalFarm Microwave Users Group <af@af.afmug.com>
> *Subject:* Re: [AFMUG] tired of entitled streamers
>
>
>
> I get that. But my point is - if this is truly a rural environment it
> costs maybe $300 to add another access point for capacity.
>
>
>
> I just don’t see the point in penalizing customers when the cost to add
> capacity is so low.
>
>
> On Nov 17, 2019, at 8:55 AM, Adam Moffett <dmmoff...@gmail.com> wrote:
>
> I would say it more nicely, but IMO there's a very valid point here.
> Having been at both a 100% rural WISP and an urban WISP running side by
> side with cable I can say that it's less stressful for you if the
> unsatisfied customers have a real option to leave.  It forces you to stay
> on top of your game, but also allows a pressure valve to release the
> customers you can never satisfy.  And wouldn't we all like to have only the
> low to median usage and non-complaining customers?  I don't see anything
> wrong with trying to strategically dis-incentivize the ones you don't want.
>
> In Darin's shoes the thing I'd try to remember is that the GB values are
> going to be a moving target trending ever upwards.  You'll have to evaluate
> and probably raise those GB allowances every year to keep the median
> customers satisfied and maintain that balance.
>
> -Adam
>
>
>
> On 11/16/2019 3:07 PM, Darin Steffl wrote:
>
> Matt,
>
>
>
> You can simply go away. We have competitor wisp's and many have poor
> reviews. We simply do it best and have the highest Facebook ratings of any
> ISP.
>
>
>
> We simply want to make heavy users pay more. Why should we raise prices
> for all customers when only a small percentage are the ones driving us to
> upgrade things? I'll take 5 average customers at 200gb per month over one
> customer using 1TB.
>
>
>
> You may be a tech guy but not understand business very well. The point of
> this is to drive away bad customers and keep good ones. Good customers will
> not be penalized with these plans. Fewer customers with the same amount of
> revenue means higher profit, plain and simple.
>
>
>
>
>
>
>
>
>
> On Sat, Nov 16, 2019, 1:52 PM Matt Hoppes <
> mattli...@rivervalleyinternet.net> wrote:
>
> Wow. Yikes. If I was in your area you’d be driving me to start a competing
> ISP with you.
>
>
>
> You’ll drive your users away.
>
>
>
> Seriously. It doesn’t cost that much to upgrade a tower or backhaul to
> support more capacity.
>
>
> On Nov 16, 2019, at 2:18 PM, Darin Steffl <darin.ste...@mnwifi.com> wrote:
>
> We're moving away from "truly unlimited" plans and going to unlimited with
> X amount of high-speed data between noon and midnight.
>
>
>
> For example, we'll have plans with high-speed data amounts of 65, 300,
> 600, 900, 1200, 1800GB a month with that data only being counted 12 hours
> each day. Outside noon to midnight, the data will not count to encourage
> them to shift large downloads to our off peak times. If they insist on
> streaming on 4 devices during peak and using 100GB per day like some homes,
> their bill will be well over $250 a month. Here is our rural pricing for
> these proposed plans. Once they hit their threshold, they slow down to 1
> mbps. We will never have overage charges so they're in full control of
> their cost. Either they lower their usage or pay more to continue the high
> usage.
>
>
>
> What I call abusive usage continues to increase and I feel we need to have
> plans like these to make heavy users pay for the cost of us upgrading our
> gear earlier than planned for. These plans are also still way better than
> any satellite plan in terms of caps and latency.
>
>
>
>
>
> 35 Meg/65GB - $65
>
> 25 Meg/300GB - $90 35 Meg/600GB - $110
>
> 45 Meg/900GB - $130
>
> 55 Meg/1,200GB - $150
>
> 55-100 Meg/1,800GB - $200
>
>
>
>
>
> On Sat, Nov 16, 2019, 11:50 AM Nate Burke <n...@blastcomm.com> wrote:
>
> Give them what you sell them.  If they call in more than 3 times
> complaining then say 'you obviously can't provide them the experience
> they're expecting, and that you'll be out in a few days to remove the
> equipment.'  That should either silence them, or push them to hughesnet and
> they can see what being rural really means.
>
> On 11/16/2019 11:31 AM, Ken Hohhof wrote:
>
> Anybody else losing their patience with streamers?
>
>
>
> The people who just moved from somewhere they had gigabit fiber to the
> middle of nowhere in a low spot surrounded by tons of trees, and say they
> stream all their TV on 3-4 screens at the same time.
>
>
>
> I want to yell at them, if you had affordable blazing fast Internet, and
> it’s that important to you, why did you move?  And if you had to move, why
> didn’t you move to a nice suburb with fiber or at least cable?  And why do
> you have to stream everything?  You could get satellite TV.  Yes, it’s
> expensive, get over it.  You could put up a TV antenna.  You could get DVDs
> by mail.  Or if moving to the country was so important, you could go out on
> the ATV or horse or snowmobile, or go hunting, or feed the chickens and
> mini goats.  If they’re streaming all the time, I have to suspect the
> reason for moving to Green Acres was to save on property taxes, and the
> reason for streaming is to avoid paying $200/month to DirecTV or DISH.
>
>
>
> It’s gotten so  bad, a significant number of prospective customers say
> they only want Internet to stream, anything else they can do on their
> phone.  And when a streaming subscription is sub $10 (or free with Amazon
> Prime), they’re thinking Internet is like shipping, it shouldn’t cost more
> than the item being delivered.
>
>
>
> I know, “OK boomer”.
>
>
>
>
>
>
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