how about "designed for productivity"?

On Mar 15, 2:49 pm, mwolfe02 <[email protected]> wrote:
> +1 Productivity by design
>
> On Mar 15, 2:13 pm, danto <[email protected]> wrote:
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> > 2011/3/15 mart <[email protected]>
>
> > > Just throwing in my 2 cents worth,
>
> > > Personally, I kind of like the that it says Enterprise, but as
> > > mentioned here, depends on who's reading it. This is my first try in
> > > world if open source so the experience may speak to me differently
> > > than let's say the younger crowed who may be growing up with it. So my
> > > take on it as well as the enthousiasme I may have for it is in fact
> > > telling of previous experiences. When I have to get up in front of
> > > folks (usually at a much higher pay grade ;) ) and talk about where I
> > > want to take my projects and how I want to handle the releases of
> > > their software, I tend to speak about "what's exciting about web2py"
> > > and much less about "how it will help us be more productive".
> > > Somethings tend to be the same (at least that how I see it), I never
> > > would have sold the idea or even have gotten as far  with convincing
> > > my current employer to dump  and trash all current processes and
> > > associated resources & tools without  showing conviction and
> > > excitement. I sold them on this because i relied on what I liked about
> > > web2py and what could inspire me, which is something I never would
> > > have been able to to do any other way.
>
> > > Personally, i find I care a lot less abut being productive and MUCH
> > > more about being excited about being productive. I like web2py, and I
> > > like python, I like that i can start something and quickly see things
> > > happen and I really like that I can take time to think about changing
> > > things around, scaling other things upwards, etc, and I can do this
> > > because web2py has a community where one can login post a question and
> > > get quick answers (as well as good exchanges that make me think).
>
> > > Given the choice, that's what I would rely on to tag web2py... i would
> > > choose something that sounds exciting, has community and something
> > > that inspires... (all the great technical details are without a doubt
> > > impressive and great, but that would put me in "shopping mode" as
> > > opposed relying on impression. so I would ask a question instead...
>
> > > "what inspires you?"
>
> > > Who wouldn't look twice at a t-shirt with a big red tree on it that
> > > aks a question like that?
>
> > > anyways,
>
> > > That's it,
> > > Mart :)
>
> > > On Mar 15, 12:56 pm, Anthony <[email protected]> wrote:
> > > > I haven't come up with any great tagline ideas of my own yet, but as we
> > > > generate ideas, it might be useful to first think about some of the
> > > > distinctive attributes and goals of web2py and its community. Here are
> > > some
> > > > things I think about when I think of web2py:
>
> > > >    - Easy (to set up, learn, use, distribute, and deploy)
> > > >    - Rapid development, productive, efficient, compact, concise
> > > >    - Feature-packed, comprehensive
> > > >    - Secure
> > > >    - Stable (backwards compatible)
> > > >    - User-focused
> > > >    - Innovative
> > > >    - Well integrated
> > > >    - Actively developed, constantly improving, frequent releases, fast
> > > bug
> > > >    fixes, responsive to user needs
> > > >    - Friendly, open, welcoming, helpful, supportive
> > > >    - Professional, mature, serious
> > > >    - It's for everyone, from beginner (wizard, plugin_wiki) to expert
>
> > > > The book preface also provides some good inspiration:
> > >http://www.web2py.com/book/default/chapter/00
>
> > > > We should also be mindful of different potential audiences we may want 
> > > > to
> > > > target, which may include small or solo web dev companies; internal web
> > > > developers within larger organizations; web-based businesses; non-Python
> > > > professional developers (e.g., coming from PHP, Java); beginners who are
> > > new
> > > > to web dev and/or Python; entrepreneurs; managers within organizations 
> > > > or
> > > > external clients who have to approve the use of the framework;
> > > instructors
> > > > who are teaching web dev; etc. Different types of users will care more
> > > about
> > > > different sets of attributes.
>
> > > > I think one challenge that web2py has in terms of communication is that
> > > it
> > > > is appealing both to beginners and to professionals/experts. The problem
> > > is,
> > > > when you advertise how easy and simple something is for beginners,
> > > experts
> > > > might assume it is going to be too basic or constraining to meet their
> > > > needs. On the other hand, if you advertise how powerful, flexible, and
> > > > productive something is for experts, beginners might assume it will be
> > > too
> > > > difficult and overwhelming for them. web2py has managed a great feat by
> > > > being very easy but also very comprehensive, powerful, and flexible. 
> > > > It's
> > > > got something for everyone.
>
> > > > Anyway, those are just some things to think about. So far, I think my
> > > > favorite proposal has been:
>
> > > >    - "Productivity by Design"
>
> > > > Here are some other options:
>
> > > >    - "web2py - The Web framework for Django users with deadlines."
> > > >    - "web2py - Why are you reading this tagline? You could have built a
> > > web
> > > >    app by now!"
>
> > > > Finally, although the term "enterprise" is sometimes misunderstood and
> > > even
> > > > mocked, it clearly appeals to some potential users because it suggests
> > > that
> > > > the framework is serious, stable, secure, professional, well-supported,
> > > etc.
> > > > So, even if we're dropping "enterprise" from the tagline, I think we
> > > should
> > > > still strive to communicate that aspect of the framework and community.
>
> > > > Best,
> > > > Anthony
>
> > (...tldr)
>
> > Web2Py: Productivity by Design
> > Python Integrated Web Framework

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