LGTM -greg
_______________ Sent from my iPhone - a more detailed response may be sent later. > On Oct 15, 2015, at 12:01 PM, Jeff Elder <[email protected]> wrote: > > What if we did: Click like if you don't like "click like" posts on Facebook. > : ) > > This is a great discussion, the kind I'd like to have more of on our Facebook > page. > > How about, seriously, if we do: > > Have you ever looked up a celebrity on Wikipedia? Who? > > > > > >> On Thursday, October 15, 2015, Andrew Sherman <[email protected]> wrote: >> I agree with all of this. I think we should test to come up with a solution. >> >> best, >> >> Andrew >> >>> On Thu, Oct 15, 2015 at 10:59 AM, Joe Sutherland >>> <[email protected]> wrote: >>> I'm fine if you want to test this out. What I personally think, and what >>> testing shows, are often two very different things ;) >>> >>> best, >>> Joe >>> >>>> On 15 October 2015 at 15:20, Gregory Varnum <[email protected]> wrote: >>>> I’ll offer my two cents having seen this discussion play out a few times >>>> with political movements - so disclaimer that there are differences and >>>> what works for some may not work for us. Anyway… >>>> >>>> I personally think that things like “Please R/T” or “Click like” will be >>>> seen as engagement strategies and avoided by users. However, each time >>>> I’ve seen this debate play out in an A/B test, the strategies do work. >>>> Usually for things that were opinions - “Like if you support XYZ issue” or >>>> “R/T if you agree that ABC should happen”. When the same graphic or >>>> article was posted on two FB Pages of similar size and scope, we would >>>> continuously see that messages which ask for engagement got more >>>> engagement. >>>> >>>> I’m not sure if this is something where those working in communications >>>> are so familiar with the strategies we question if they will work, or we >>>> just see them so much we get tired of them ourselves. Sort of like LGBT >>>> activists tendency to dislike the rainbow a few years into the work. ;) Or >>>> it’s a situation where we say we won’t do something - like buy newspapers >>>> that talk about scandals - but our behavior when we are not analyzing >>>> things betrays us (sales of newspapers featuring scandals go through the >>>> roof). >>>> >>>> Either way, my hunch is that the requests, when attached to the right kind >>>> of message, do engage more folks (despite my personal feelings toward >>>> that). I agree a discussion and possibly testing of this concept is a good >>>> idea. As always, it is possible Wikimedians are the exception to the rule. >>>> ;) >>>> >>>> -greg >>>> >>>> >>>>> On Oct 15, 2015, at 10:07 AM, Jeff Elder <[email protected]> wrote: >>>>> >>>>> It's a good discussion. Our reach dwindles to as low as 30,000 (of our 5 >>>>> million fans) if we just push out our links. Then everything suffers: >>>>> blog traffic, page growth, engagement, etc. Conversely, highly engaged >>>>> posts raise everything. And we have to remember our Facebook fans, >>>>> especially recent ones, are mostly readers not editors, and are looking >>>>> to connect with us. >>>>> >>>>>> On Thursday, October 15, 2015, Andrew Sherman <[email protected]> >>>>>> wrote: >>>>>> I totally understand what you mean and would really enjoy discussing >>>>>> those uses of "click like" or "comment below" :). >>>>>> >>>>>> I think they can work I just am unfamiliar with what situations we use >>>>>> them for, when it's not redundant etc. >>>>>> >>>>>> Otherwise LGTM. >>>>>> >>>>>>> On Thursday, October 15, 2015, Jeff Elder <[email protected]> wrote: >>>>>>> Those are good points. I suppose people can click like to just indicate >>>>>>> yes. My experience is that online and social media veterans bristle a >>>>>>> bit at "click like," but a lot of people also do it. Our audience is >>>>>>> very diverse, and seems to embrace basic common denominators. So I'd >>>>>>> rather not rule it out uniformly. But I see the point today. So: >>>>>>> >>>>>>> Have you ever looked up a celebrity on Wikipedia? Who? >>>>>>> >>>>>>> All in favor? Opposed? >>>>>>> >>>>>>>> On Thursday, October 15, 2015, Andrew Sherman <[email protected]> >>>>>>>> wrote: >>>>>>>> I also kinda agree. I watch a lot of youtube and it might be personal >>>>>>>> but the whole action of asking for engagement kinda turns me off >>>>>>>> ("subscribe if you want more content, click like to let me know what >>>>>>>> you think", etc). >>>>>>>> >>>>>>>> I think the proposed question "have you ever looked up a celebrity on >>>>>>>> Wikipedia?" is sufficient enough to get engagement; maybe even ask why >>>>>>>> or what did you find out to the question. >>>>>>>> >>>>>>>> >>>>>>>> >>>>>>>>> On Thu, Oct 15, 2015 at 9:35 AM, Joe Sutherland >>>>>>>>> <[email protected]> wrote: >>>>>>>>> I'm not sure I like "Click like if..." personally, seems kind of >>>>>>>>> cheap. And surely everyone's looked up a celebrity one time or >>>>>>>>> another? >>>>>>>>> >>>>>>>>>> On 15 October 2015 at 14:28, Jeff Elder <[email protected]> wrote: >>>>>>>>>> Click like if you have ever looked up a celebrity on Wikipedia. If >>>>>>>>>> you remember one, we'd love to hear who in a comment. >>>>>>>>>> >>>>>>>>>> Thoughts? Engagement is a goal right now, and getting our large >>>>>>>>>> audience of mostly readers more involved. >>>>>>>>>> >>>>>>>>>> >>>>>>>>>> >>>>>>>>>> -- >>>>>>>>>> Jeff Elder >>>>>>>>>> Digital communications manager >>>>>>>>>> Wikimedia Foundation >>>>>>>>>> 704-650-4130 >>>>>>>>>> @jeffelder >>>>>>>>>> @wikipedia >>>>>>>>>> The Wikimedia blog >>>>>>>>>> >>>>>>>>>> >>>>>>>>>> _______________________________________________ >>>>>>>>>> Social-media mailing list >>>>>>>>>> [email protected] >>>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media >>>>>>>>> >>>>>>>>> >>>>>>>>> >>>>>>>>> -- >>>>>>>>> Joe Sutherland >>>>>>>>> Communications Intern [remote] >>>>>>>>> m: +44 (0) 7722 916 433 | t: @jrbsu | w: JSutherland >>>>>>>>> >>>>>>>>> _______________________________________________ >>>>>>>>> Social-media mailing list >>>>>>>>> [email protected] >>>>>>>>> https://lists.wikimedia.org/mailman/listinfo/social-media >>>>>>>> >>>>>>>> >>>>>>>> >>>>>>>> -- >>>>>>>> Andrew Sherman >>>>>>>> Digital Communications | Wikimedia Foundation >>>>>>>> >>>>>>>> E: [email protected] >>>>>>>> WMF: ASherman (WMF) >>>>>>> >>>>>>> >>>>>>> -- >>>>>>> Jeff Elder >>>>>>> Digital communications manager >>>>>>> Wikimedia Foundation >>>>>>> 704-650-4130 >>>>>>> @jeffelder >>>>>>> @wikipedia >>>>>>> The Wikimedia blog >>>>>> >>>>>> >>>>>> -- >>>>>> Andrew Sherman >>>>>> Digital Communications | Wikimedia Foundation >>>>>> >>>>>> E: [email protected] >>>>>> WMF: ASherman (WMF) >>>>> >>>>> >>>>> -- >>>>> Jeff Elder >>>>> Digital communications manager >>>>> Wikimedia Foundation >>>>> 704-650-4130 >>>>> @jeffelder >>>>> @wikipedia >>>>> The Wikimedia blog >>>>> >>>>> _______________________________________________ >>>>> Social-media mailing list >>>>> [email protected] >>>>> https://lists.wikimedia.org/mailman/listinfo/social-media >>>> >>>> >>>> _______________________________________________ >>>> Social-media mailing list >>>> [email protected] >>>> https://lists.wikimedia.org/mailman/listinfo/social-media >>> >>> >>> >>> -- >>> Joe Sutherland >>> Communications Intern [remote] >>> m: +44 (0) 7722 916 433 | t: @jrbsu | w: JSutherland >>> >>> _______________________________________________ >>> Social-media mailing list >>> [email protected] >>> https://lists.wikimedia.org/mailman/listinfo/social-media >> >> >> >> -- >> Andrew Sherman >> Digital Communications | Wikimedia Foundation >> >> E: [email protected] >> WMF: ASherman (WMF) > > > -- > Jeff Elder > Digital communications manager > Wikimedia Foundation > 704-650-4130 > @jeffelder > @wikipedia > The Wikimedia blog > > _______________________________________________ > Social-media mailing list > [email protected] > https://lists.wikimedia.org/mailman/listinfo/social-media
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