On 5 April 2013 16:52, Rob Weir <robw...@apache.org> wrote: > On Fri, Apr 5, 2013 at 10:37 AM, janI <j...@apache.org> wrote: > > > On 5 April 2013 14:50, Rob Weir <robw...@apache.org> wrote: > > > > > On Fri, Apr 5, 2013 at 3:33 AM, Jürgen Schmidt <jogischm...@gmail.com > > > >wrote: > > > > > > > On 4/5/13 6:01 AM, Samer Mansour wrote: > > > > > Hello Everyone, > > > > > > > > > > Can I propose we move forward with this logo: > > > http://imagebin.org/252847 > > > > > I kept the current official blue for both the logo and word 'Open' > in > > > the > > > > > wordmark because the word 'Open' gets less emphasis with the > lighter > > > > blue. > > > > > I also gave the text Apache a placement inside the valley made by > the > > > two > > > > > O's as many people's designs had suggested. > > > > > The font is Roboto Condensed which is Apache 2.0 Licensed. > > > > > > > > mmh, I don't think that it would be a good approach if we simply move > > > > forward with this one. We collected several proposals over weeks now > > and > > > > it is still not easy to pick the serious ones. > > > > > > > > We should summarize what we have, maybe drop the obvious bad ones and > > > > start a first vote. the 3 best voted proposals will be reviewed in > more > > > > detail if they fulfill our requirements and if we can appropriate > > > > further brand elements like icons, app icon, etc. > > > > > > > > > > > Maybe call the initial thing a "poll" rather than a "vote". It is a > form > > > of testing, really, gathering feedback in a structured way. But it is > > not > > > a decision-making process. We could put the top 3 into a blog post and > > > gather feedback and preferences on blog, mailing list, facebook, etc. > > > We'll also get 'expert opinion' from those who understand logos well. > > This > > > all gives the PMC some solid information, from community members, > users, > > > experts, etc., to make a final decision. Ideally these sources concur > on > > > their preferences. But there might be divergent views. But the PMC > > > decides in the end. > > > > > > > I have lost the overview of how many logos are in competition, since it > do > > not follow this theme intensively. I have seen at least one I really > liked, > > but to fair I think we should make one page (mwiki/cwiki or something > else) > > where everybody can see the competing logos side by side. The logos > should > > each be structured as Web-logo, software-logo and favicon (many seems to > > forget this important part). With such a page the community can give > their > > opinion (I agree with rob, no vote just a poll), and the 3 best, go in a > > second round, and of course pmc officially decide, but I am pretty sure > > they will follow the opinion of the community. > > > > I personally would not take the 3 best to a blog/facebook etc....this is > > "our" product, and we the community decide how to present it to the > > end-users. > > > > > I think of the Facebook thing would be more a poll then a decision making > process. It is another source of info. As a PMC member, the more data I > have to help make decisions the better. I'd weigh heavily community > opinion on our mailing lists, but I'd also be interesting in taking the > pulse of ordinary users who are seeing these things for the first time with > a fresh perspecitve, as well as the opinions of experts. It is all data. > It is all good. > > It is "our" product, yes, but the logo is not for our private adoration. > It is functional, in the sense that its distinctiveness and recognizably is > as important as its aesthetics. Personally, to make up my mind, I need to > have feedback on how "outsiders" see and mentally process the logo, and not > just how project "insiders" see it. I think it needs to work well for all. >
Point taken, now I understand your view better and agree with it. But I would still like to see all logos on a single page in the 3 variants, that would help me and others make up our minds, and give you as PMC better input. rgds jan I. > -Rob > > > > > Rgds > > Jan I. > > > > -Rob > > > > > > > > > > > > > Then start the final vote. > > > > > > > > Just my opinion > > > > > > > > Juergen > > > > > > > > > > > > > > > > > > > > > > The source file is an SVG created in Inkscape. The above is a png > > > export. > > > > > > > > > > Samer > > > > > > > > > > On Sun, Mar 31, 2013 at 2:55 PM, Samer Mansour <samer...@gmail.com > > > > > > wrote: > > > > > > > > > >> Hello, > > > > >> > > > > >> I will wait a few more days but it sounds like the group will be > > able > > > to > > > > >> come to a consensus on refreshing the orb in some way or another. > > We > > > > can > > > > >> proceed with finalizing this logo proposal if no one objectifies. > > > > >> > > > > >> Samer > > > > >> > > > > >> > > > > >> On Sun, Mar 31, 2013 at 3:40 AM, Kadal Amutham <vka...@gmail.com> > > > > wrote: > > > > >> > > > > >>> A flat logo may be good for Pepsi, Domino's, Microsoft, Skype, > > > Twitter > > > > >>> since they have money power to promote. What AOO needs is a good > > > > looking > > > > >>> logo > > > > >>> > > > > >>> With Warm Regards > > > > >>> > > > > >>> V.Kadal Amutham > > > > >>> 919444360480 > > > > >>> 914422396480 > > > > >>> > > > > >>> > > > > >>> On 30 March 2013 18:17, Juergen Schmidt <jogischm...@gmail.com> > > > wrote: > > > > >>> > > > > >>>> Am Samstag, 30. März 2013 um 03:05 schrieb Alexandro Colorado: > > > > >>>>> On 3/29/13, Robin Fowler <robin.fow...@outlook.com> wrote: > > > > >>>>>> Due to the opinions I've seen so far I've decided to make a > new > > > > >>> design: > > > > >>>>>> > > > > >>>>>> > > > > >>>> > > > > >>> > > > > > > > > > > https://cwiki.apache.org/confluence/download/attachments/27846912/OO_4_final_design_Robin-Fowler.jpg?version=1&modificationDate=1364582663662 > > > > >>>>> > > > > >>>>> Here is a tweak, without the orb. Looks pretty olympic. > > > > >>>>> http://imagebin.org/252139 > > > > >>>>> > > > > >>>> maybe I am confused but I thought that we want something like > the > > > orb > > > > >>> that > > > > >>>> can be used standalone with the name. For ample for buttons, > > > stickers > > > > >>> etc. > > > > >>>> > > > > >>>> Juergen > > > > >>>>> > > > > >>>>> > > > > >>>>>> > > > > >>>>>> Overall it has a flat look and yet still some depth to make it > > > stand > > > > >>>> out > > > > >>>>>> from the microsoft brand. I think it is also important to > think > > > > >>> about > > > > >>>> the > > > > >>>>>> form itself, the silhouette should ideally be recognisable on > > its > > > > >>> own, > > > > >>>> which > > > > >>>>>> is one reason using the apache feather is a good idea. > > > > >>>>>> > > > > >>>>>> Some other thoughts: > > > > >>>>>> > > > > >>>>>> One of the problems i see with a lot of the proposals is the > > lack > > > of > > > > >>>> thought > > > > >>>>>> given to typography. It seems the text is just slapped on as > an > > > > >>>>>> afterthought, in many cases the 'apache' is floating somewhere > > > > >>> randomly > > > > >>>>>> above 'openoffice'. Think of what you want the logo to imply, > it > > > > >>>> should not > > > > >>>>>> look disorganised. Another thing worth pointing out is the > > kerning > > > > >>>> (spacing > > > > >>>>>> between letters) which could be optimised on some of the > > > proposals. > > > > >>>>>> > > > > >>>>> > > > > >>>>> > > > > >>>>> There was a long discussion about the typography, starting with > > an > > > > >>>>> open typography, and also a more artistic. > > > > >>>>> > > > > >>>>>> > > > > >>>>>> This is an extremely important aspect of the whole logo design > > and > > > > >>>> should be > > > > >>>>>> considered when choosing a design. After all, many logos > consist > > > of > > > > >>>> nothing > > > > >>>>>> other than text. > > > > >>>>>> > > > > >>>>>> I also want to say i really like Vasilis Xenofontos design. It > > > might > > > > >>>> be too > > > > >>>>>> different from the current, but it's a very good logo imo. > > > > >>>>>> > > > > >>>>>> Robin > > > > >>>>>> > > > > >>>>>> On 28 Mar 2013, at 12:38, Samer Mansour <samer...@gmail.com> > > > wrote: > > > > >>>>>> > > > > >>>>>>> Robin brought up a good point that we should pick a logo > before > > > we > > > > >>>> start > > > > >>>>>>> work on the application artifacts or the website as it will > > > > >>> influence > > > > >>>>>>> those. > > > > >>>>>>> > > > > >>>>>>> I initially was excited that we could have a new logo, an > > > > >>>> opportunity to > > > > >>>>>>> change the face of OpenOffice. > > > > >>>>>>> > > > > >>>>>>> But after I saw Chris R. proposal I convinced myself > refreshing > > > > >>>> rather > > > > >>>>>>> than > > > > >>>>>>> re-branding was the better path. > > > > >>>>>>> > > > > >>>>>>> So I would like to start a conversation that will hopefully > > give > > > > >>> us > > > > >>>>>>> strong > > > > >>>>>>> arguments to picking a logo. > > > > >>>>>>> > > > > >>>>>>> I already mentioned I liked the flat logo. > > > > >>>>>>> Here are reasons: > > > > >>>>>>> > > > > >>>>>>> - It is very similar to the current logo and that logo has a > > > > >>> history > > > > >>>> of > > > > >>>>>>> being recognized. > > > > >>>>>>> - Flat is 'in', easily recognizable on and works well on > social > > > > >>>>>>> platforms, > > > > >>>>>>> screens and print media. (Think corporate and product logos > of > > > > >>> today, > > > > >>>>>>> recently Pepsi, Domino's, Microsoft, Skype, Twitter) > > > > >>>>>>> - This logo can be severed from the word mark to make it fit > > in a > > > > >>>> square > > > > >>>>>>> and still carry the branding image. Icons, site, etc. > > > > >>>>>>> - A middle ground for community members who like the current > > > logo. > > > > >>>> Who > > > > >>>>>>> want > > > > >>>>>>> to achieve a new image of 4.0 without tossing history. > > > > >>>>>>> > > > > >>>>>>> Looking back, we had lots of ideas but it only took me a > moment > > > > >>> when > > > > >>>> i > > > > >>>>>>> saw > > > > >>>>>>> Chris r.'s proposal to realize the logo didn't need to be > > complex > > > > >>> and > > > > >>>>>>> completely new. That simple was actually beautiful. > > > > >>>>>>> > > > > >>>>>>> Thoughts? Agree? Disagree (and your solution is)? > > > > >>>>>>> > > > > >>>>>>> Samer Mansour > > > > >>>>>> > > > > >>>>>> > > > > >>>>>> > > > > >>> > > --------------------------------------------------------------------- > > > > >>>>>> To unsubscribe, e-mail: > > > marketing-unsubscr...@openoffice.apache.org > > > > >>>>>> For additional commands, e-mail: > > > > >>> marketing-h...@openoffice.apache.org > > > > >>>>>> > > > > >>>>> > > > > >>>>> > > > > >>>>> > > > > >>>>> -- > > > > >>>>> Alexandro Colorado > > > > >>>>> Apache OpenOffice Contributor > > > > >>>>> http://es.openoffice.org > > > > >>>>> > > > > >>>>> > > > --------------------------------------------------------------------- > > > > >>>>> To unsubscribe, e-mail: > > > marketing-unsubscr...@openoffice.apache.org > > > > >>>>> For additional commands, e-mail: > > > > marketing-h...@openoffice.apache.org > > > > >>>>> > > > > >>>>> > > > > >>>> > > > > >>>> > > > > >>>> > > > > >>> > > > > >> > > > > >> > > > > > > > > > > > > > > > > > --------------------------------------------------------------------- > > > > To unsubscribe, e-mail: dev-unsubscr...@openoffice.apache.org > > > > For additional commands, e-mail: dev-h...@openoffice.apache.org > > > > > > > > > > > > > >
