On 5 April 2013 14:50, Rob Weir <robw...@apache.org> wrote: > On Fri, Apr 5, 2013 at 3:33 AM, Jürgen Schmidt <jogischm...@gmail.com > >wrote: > > > On 4/5/13 6:01 AM, Samer Mansour wrote: > > > Hello Everyone, > > > > > > Can I propose we move forward with this logo: > http://imagebin.org/252847 > > > I kept the current official blue for both the logo and word 'Open' in > the > > > wordmark because the word 'Open' gets less emphasis with the lighter > > blue. > > > I also gave the text Apache a placement inside the valley made by the > two > > > O's as many people's designs had suggested. > > > The font is Roboto Condensed which is Apache 2.0 Licensed. > > > > mmh, I don't think that it would be a good approach if we simply move > > forward with this one. We collected several proposals over weeks now and > > it is still not easy to pick the serious ones. > > > > We should summarize what we have, maybe drop the obvious bad ones and > > start a first vote. the 3 best voted proposals will be reviewed in more > > detail if they fulfill our requirements and if we can appropriate > > further brand elements like icons, app icon, etc. > > > > > Maybe call the initial thing a "poll" rather than a "vote". It is a form > of testing, really, gathering feedback in a structured way. But it is not > a decision-making process. We could put the top 3 into a blog post and > gather feedback and preferences on blog, mailing list, facebook, etc. > We'll also get 'expert opinion' from those who understand logos well. This > all gives the PMC some solid information, from community members, users, > experts, etc., to make a final decision. Ideally these sources concur on > their preferences. But there might be divergent views. But the PMC > decides in the end. >
I have lost the overview of how many logos are in competition, since it do not follow this theme intensively. I have seen at least one I really liked, but to fair I think we should make one page (mwiki/cwiki or something else) where everybody can see the competing logos side by side. The logos should each be structured as Web-logo, software-logo and favicon (many seems to forget this important part). With such a page the community can give their opinion (I agree with rob, no vote just a poll), and the 3 best, go in a second round, and of course pmc officially decide, but I am pretty sure they will follow the opinion of the community. I personally would not take the 3 best to a blog/facebook etc....this is "our" product, and we the community decide how to present it to the end-users. Rgds Jan I. -Rob > > > > > Then start the final vote. > > > > Just my opinion > > > > Juergen > > > > > > > > > > > > The source file is an SVG created in Inkscape. The above is a png > export. > > > > > > Samer > > > > > > On Sun, Mar 31, 2013 at 2:55 PM, Samer Mansour <samer...@gmail.com> > > wrote: > > > > > >> Hello, > > >> > > >> I will wait a few more days but it sounds like the group will be able > to > > >> come to a consensus on refreshing the orb in some way or another. We > > can > > >> proceed with finalizing this logo proposal if no one objectifies. > > >> > > >> Samer > > >> > > >> > > >> On Sun, Mar 31, 2013 at 3:40 AM, Kadal Amutham <vka...@gmail.com> > > wrote: > > >> > > >>> A flat logo may be good for Pepsi, Domino's, Microsoft, Skype, > Twitter > > >>> since they have money power to promote. What AOO needs is a good > > looking > > >>> logo > > >>> > > >>> With Warm Regards > > >>> > > >>> V.Kadal Amutham > > >>> 919444360480 > > >>> 914422396480 > > >>> > > >>> > > >>> On 30 March 2013 18:17, Juergen Schmidt <jogischm...@gmail.com> > wrote: > > >>> > > >>>> Am Samstag, 30. März 2013 um 03:05 schrieb Alexandro Colorado: > > >>>>> On 3/29/13, Robin Fowler <robin.fow...@outlook.com> wrote: > > >>>>>> Due to the opinions I've seen so far I've decided to make a new > > >>> design: > > >>>>>> > > >>>>>> > > >>>> > > >>> > > > https://cwiki.apache.org/confluence/download/attachments/27846912/OO_4_final_design_Robin-Fowler.jpg?version=1&modificationDate=1364582663662 > > >>>>> > > >>>>> Here is a tweak, without the orb. Looks pretty olympic. > > >>>>> http://imagebin.org/252139 > > >>>>> > > >>>> maybe I am confused but I thought that we want something like the > orb > > >>> that > > >>>> can be used standalone with the name. For ample for buttons, > stickers > > >>> etc. > > >>>> > > >>>> Juergen > > >>>>> > > >>>>> > > >>>>>> > > >>>>>> Overall it has a flat look and yet still some depth to make it > stand > > >>>> out > > >>>>>> from the microsoft brand. I think it is also important to think > > >>> about > > >>>> the > > >>>>>> form itself, the silhouette should ideally be recognisable on its > > >>> own, > > >>>> which > > >>>>>> is one reason using the apache feather is a good idea. > > >>>>>> > > >>>>>> Some other thoughts: > > >>>>>> > > >>>>>> One of the problems i see with a lot of the proposals is the lack > of > > >>>> thought > > >>>>>> given to typography. It seems the text is just slapped on as an > > >>>>>> afterthought, in many cases the 'apache' is floating somewhere > > >>> randomly > > >>>>>> above 'openoffice'. Think of what you want the logo to imply, it > > >>>> should not > > >>>>>> look disorganised. Another thing worth pointing out is the kerning > > >>>> (spacing > > >>>>>> between letters) which could be optimised on some of the > proposals. > > >>>>>> > > >>>>> > > >>>>> > > >>>>> There was a long discussion about the typography, starting with an > > >>>>> open typography, and also a more artistic. > > >>>>> > > >>>>>> > > >>>>>> This is an extremely important aspect of the whole logo design and > > >>>> should be > > >>>>>> considered when choosing a design. After all, many logos consist > of > > >>>> nothing > > >>>>>> other than text. > > >>>>>> > > >>>>>> I also want to say i really like Vasilis Xenofontos design. It > might > > >>>> be too > > >>>>>> different from the current, but it's a very good logo imo. > > >>>>>> > > >>>>>> Robin > > >>>>>> > > >>>>>> On 28 Mar 2013, at 12:38, Samer Mansour <samer...@gmail.com> > wrote: > > >>>>>> > > >>>>>>> Robin brought up a good point that we should pick a logo before > we > > >>>> start > > >>>>>>> work on the application artifacts or the website as it will > > >>> influence > > >>>>>>> those. > > >>>>>>> > > >>>>>>> I initially was excited that we could have a new logo, an > > >>>> opportunity to > > >>>>>>> change the face of OpenOffice. > > >>>>>>> > > >>>>>>> But after I saw Chris R. proposal I convinced myself refreshing > > >>>> rather > > >>>>>>> than > > >>>>>>> re-branding was the better path. > > >>>>>>> > > >>>>>>> So I would like to start a conversation that will hopefully give > > >>> us > > >>>>>>> strong > > >>>>>>> arguments to picking a logo. > > >>>>>>> > > >>>>>>> I already mentioned I liked the flat logo. > > >>>>>>> Here are reasons: > > >>>>>>> > > >>>>>>> - It is very similar to the current logo and that logo has a > > >>> history > > >>>> of > > >>>>>>> being recognized. > > >>>>>>> - Flat is 'in', easily recognizable on and works well on social > > >>>>>>> platforms, > > >>>>>>> screens and print media. (Think corporate and product logos of > > >>> today, > > >>>>>>> recently Pepsi, Domino's, Microsoft, Skype, Twitter) > > >>>>>>> - This logo can be severed from the word mark to make it fit in a > > >>>> square > > >>>>>>> and still carry the branding image. Icons, site, etc. > > >>>>>>> - A middle ground for community members who like the current > logo. > > >>>> Who > > >>>>>>> want > > >>>>>>> to achieve a new image of 4.0 without tossing history. > > >>>>>>> > > >>>>>>> Looking back, we had lots of ideas but it only took me a moment > > >>> when > > >>>> i > > >>>>>>> saw > > >>>>>>> Chris r.'s proposal to realize the logo didn't need to be complex > > >>> and > > >>>>>>> completely new. That simple was actually beautiful. > > >>>>>>> > > >>>>>>> Thoughts? Agree? Disagree (and your solution is)? > > >>>>>>> > > >>>>>>> Samer Mansour > > >>>>>> > > >>>>>> > > >>>>>> > > >>> --------------------------------------------------------------------- > > >>>>>> To unsubscribe, e-mail: > marketing-unsubscr...@openoffice.apache.org > > >>>>>> For additional commands, e-mail: > > >>> marketing-h...@openoffice.apache.org > > >>>>>> > > >>>>> > > >>>>> > > >>>>> > > >>>>> -- > > >>>>> Alexandro Colorado > > >>>>> Apache OpenOffice Contributor > > >>>>> http://es.openoffice.org > > >>>>> > > >>>>> > --------------------------------------------------------------------- > > >>>>> To unsubscribe, e-mail: > marketing-unsubscr...@openoffice.apache.org > > >>>>> For additional commands, e-mail: > > marketing-h...@openoffice.apache.org > > >>>>> > > >>>>> > > >>>> > > >>>> > > >>>> > > >>> > > >> > > >> > > > > > > > > > --------------------------------------------------------------------- > > To unsubscribe, e-mail: dev-unsubscr...@openoffice.apache.org > > For additional commands, e-mail: dev-h...@openoffice.apache.org > > > > >
