Ok here is a simplified and rationalised version of the existing logo.

The main change is it is slightly less fussy. The is one vanishing point and it 
actually follows a sine function. 



It should look good on different background colours such as grey.

----- Original Message ----
From: Jérémy Naegel <jeremy....@gmail.com>
To: wave-dev@incubator.apache.org
Sent: Fri, 25 March, 2011 20:52:53
Subject: Re: Licence on Wave Protocol Logo

By the way, what about something hand-drawn ? Like: http://goo.gl/zNbeS or
http://goo.gl/PEOFp

Jeremy Naegel
wave-france.blogspot.com



2011/3/25 Paul Thomas <dt01pqt...@yahoo.com>

> I actually started with the original logo as a guide. I give it another go.
> The
> main thing to note is the odd perspective used (which stood out from the
> first
> google IO) and the psuedo sine wave especially in protocol one which is
> more
> like saw tooth with rounded corners.
>
>
> The perspective sort works on the gwave/fedone log sort of works becuase it
> looks like it is bent round and tapered in at least two directions (which
> sort
> of was inspiration). In the protocol doesn't really work as it is
> orthographic/flat yet it naively tries to follow the same perspective. The
> middle section is a bit  picasso.
>
> I agree simple is best I will come up with something similar to the fedone
> logo
> with the same colors, just a rework of the form give it depth as you say.
>
>
>
>
>
> ----- Original Message ----
> From: Jérémy Naegel <jeremy....@gmail.com>
> To: wave-dev@incubator.apache.org
> Sent: Fri, 25 March, 2011 18:47:49
> Subject: Re: Licence on Wave Protocol Logo
>
> I agree, the simplicity of a W-shaped harmonic signal is IMHO the best
> option to have an easily readable and understandable logo.
> If indeed a new logo is necessary, I'm convinced that their is unlimited
> possibilities of turning a sine function into a simple and nice looking
> logo
> that will evoke Wave's legacy.
>
> See for example how those companies have managed to make something both
> simple and original from a simple sine function shape :
> http://www.waves.com/content.aspx?id=97
> http://www.mark-making.com/case-studies/wave_2.php
>
> or what can be achieve by putting several sine function next to another to
> add some depth :
>
>http://www.myspace.com/sevencycletheory/photos/358740#%7B%22ImageId%22%3A358740%7D
>D
>
>
> *I wish I could have some skills to turn ideas into logos!*
>
>
> Jeremy Naegel
> wave-france.blogspot.com
>
>
> 2011/3/25 Zachary “Gamer_Z.” Yaro <zmy...@gmail.com>
>
> > This is an interesting design.  Not that I do not like your logo, but I
> > prefer the simplicity of the current logo.
> >
> > --Zachary “Gamer_Z.” Yaro
> >
> >
> > On Thu, Mar 24, 2011 at 14:12, Paul Thomas <dt01pqt...@yahoo.com> wrote:
> >
> > > Slight correction
> > >
> > >
> > >
> > > ----- Original Message ----
> > > From: Paul Thomas <dt01pqt...@yahoo.com>
> > > To: wave-dev@incubator.apache.org
> > > Sent: Thu, 24 March, 2011 18:07:05
> > > Subject: Re: Licence on Wave Protocol Logo
> > >
> > > Just some ideas for a logo (open it in inkscape becuase of the
> > > filter/effects
> > > it won't render correctly otherwise). Tried to incorporate the feather
> > > didn't
> > > really work, however most Apache projects have unique logos anyway.
> > > Probably
> > > simple is best.
> > >
> > >
> > >
> > >
> > > ----- Original Message ----
> > > From: Paul Thomas <dt01pqt...@yahoo.com>
> > > To: wave-dev@incubator.apache.org
> > > Sent: Tue, 22 March, 2011 15:24:28
> > > Subject: Re: Licence on Wave Protocol Logo
> > >
> > > The protocol logo is different from google wave logo even in the
> > > perspective/form of the wave.
> > >
> > >
> > > The protocol logo is safe, however that is for the protocol not apache
> > wave
> > > (there is a difference despite them being lumped together atm). Hence
> the
> > > dimension like lines implying it is a standard rather than a
> > > implementation.
> > >
> > >
> > > The old fed on logo is basically a monochrome of gwave. it is not safe
> > and
> > > also
> > > unoriginal.
> > >
> > > I would say take the protocol logo lines and make something from that.
> > >
> > >
> > >
> > >
> > > ----- Original Message ----
> > > From: Jérémy Naegel <jeremy....@gmail.com>
> > > To: wave-dev@incubator.apache.org
> > > Sent: Tue, 22 March, 2011 10:30:03
> > > Subject: Re: Licence on Wave Protocol Logo
> > >
> > > Yuri, I truly hope you're right!
> > > If that's the case I too think the Protocol logo should be kept for
> > Apache
> > > Wave.
> > >
> > > Soren, as you are a Googler, can you clarify this point?
> > >
> > > We all understand Google's copyright on the Google Wave's logo :
> > > http://code.google.com/apis/wave/images/wavelogo.png
> > >
> > > But what about the blue protocol logo (the one with arrow and circles)
> > > featured here :
> > >
> > >
> >
>
> 
http://google-opensource.blogspot.com/2010/11/adding-robots-to-wave-in-box.html
> > > And what about the "shades of blue" simpler one displayed here :
> > > http://code.google.com/p/wave-protocol/
> > >
> > > Could this last one be covered by the Apache License 2.0 stated in the
> > > Project informations?
> > > Note that this logo is already in use on WiaB demo servers (
> > > http://demo.wave-in-a-box.org/static/logo.png and
> > > http://waveinabox.net:9898/static/logo.png )
> > >
> > > Thanks in advance.
> > >
> > >
> > > Jeremy Naegel
> > > wave-france.blogspot.com
> > >
> > > PS: it may be irrelevant now but here are the two examples (looking as
> > > close
> > > as possible to the Wave federation logo but based on a pure harmonic
> wave
> > > signal) I talked about earlier :
> > > http://i.imgur.com/KXVKa.png and http://i.imgur.com/mLnaN.png
> > >
> > >
> > >
> > > 2011/3/21 Michael MacFadden <michael.macfad...@gmail.com>
> > >
> > > > Yuri,
> > > >
> > > > I agree that the current logo's if they are opens source, should at
> > least
> > > > be in the running.
> > > >
> > > > ~Michael
> > > >
> > > > On Mar 21, 2011, at 1:05 PM, Yuri Z wrote:
> > > >
> > > > > The Wave Protocol group and Fed One were open source form the
> > > beginning,
> > > > and
> > > > > I personally think so is the Wave Protocol logo. Google Wave uses
> > > > different
> > > > > logo and it seems to me it is logical to assume that this is the
> logo
> > > > that
> > > > > Google retains the copyright on not the blue W logo that is used by
> > > Wave
> > > > in
> > > > > a Box.
> > > > > I think we should try and clear this issue with Google instead of
> > going
> > > > > ahead and changing it.
> > > > >
> > > > > 2011/3/21 Jérémy Naegel <jeremy....@gmail.com>
> > > > >
> > > > >> Hi,
> > > > >>
> > > > >> Since the Wave Federation Protocol is open-source from the
> > beginning,
> > > > I'm
> > > > >> amazed that the Wave Protocol logo doesn't have an open-source
> > > friendly
> > > > >> licence!
> > > > >> How did Google expected the Federated servers to promote their
> > > > >> technological affiliation without the ability to add a "powered
> by"
> > > Wave
> > > > >> Protocol logo?
> > > > >>
> > > > >> Anyway, if a new Apache Wave logo has to be built from scratch,
> I'll
> > > be
> > > > >> doing my part by passing the word to some friends gifted with
> design
> > > > >> talents...
> > > > >>
> > > > >> I've been thinking about this new logo for a few days and I think
> > > that,
> > > > for
> > > > >> the same reasons that the "Wave" name was kept when moving to
> Apache
> > > > >> (probably to keep alive the renown of the "Wave" brand and to
> avoid
> > > the
> > > > new
> > > > >> project to slip in limbo), it would be probably best to have a new
> > > logo
> > > > that
> > > > >> reminds the Wave legacy and the Wave original logo.
> > > > >>
> > > > >> I'm not very skilled with Photoshop but I've done two simple
> > examples
> > > > >> attached here.  Even if on first look it may look quite similar to
> > the
> > > > Wave
> > > > >> protocol logo, there's nothing left of it except the color.
> > > > >>
> > > > >> I think it's important to identify the specificities of the Wave
> and
> > > > Wave
> > > > >> Protocol logos that can be covered by its copyright :
> > > > >> Of course there is the "3D depth" of it. Their is also the wave
> > signal
> > > > >> shape : it has a smaller height in the middle and the left first
> > part
> > > of
> > > > the
> > > > >> shape has been put closer to the rest of the W letter.
> > > > >>
> > > > >> Using a standard harmonic signal shape, without any of the
> > > specificities
> > > > >> listed above, shouldn't infringe the existing copyright.
> > > > >> From what I've tested, a close signal is drawn with the
> > > > *y=4sin(x)*function.
> > > > >>
> > > > >> So, what do you think of having an Apache Wave Logo recalling the
> > > > original
> > > > >> W logo?
> > > > >>
> > > > >>
> > > > >> Jeremy Naegel
> > > > >> wave-france.blogspot.com
> > > > >>
> > > > >>
> > > > >>
> > > > >> 2011/3/18 Paul Thomas <dt01pqt...@yahoo.com>
> > > > >>
> > > > >>> Yeh I was going to say that. However you can't trademark a wave
> > > shape.
> > > > So
> > > > >>> there
> > > > >>> is nothing stopping using a wave in thier design so long as the
> > > direct
> > > > >>> association is not there.
> > > > >>>
> > > > >>> I'd be up for a logo design comp. I could do it in inkscape as a
> > > plain
> > > > >>> svg.
> > > > >>>
> > > > >>> ----- Original Message ----
> > > > >>> From: Soren Lassen <so...@google.com>
> > > > >>> To: wave-dev@incubator.apache.org
> > > > >>> Cc: Nathanael Abbotts <nat.abbo...@gmail.com>
> > > > >>> Sent: Fri, 18 March, 2011 6:38:00
> > > > >>> Subject: Re: Licence on Wave Protocol Logo
> > > > >>>
> > > > >>> The Apache Wave proposal
> > > > >>>
> > > > >>> http://wiki.apache.org/incubator/WaveProposal
> > > > >>>
> > > > >>> states that:
> > > > >>>
> > > > >>> "Google retains all rights to the trademarks "GOOGLE WAVE" and
> the
> > > > >>> wave design logo, neither of which will be used in the Apache
> Wave
> > > > >>> project."
> > > > >>>
> > > > >>> We should design a new one, if we want a logo for Apache Wave.
> > > > >>>
> > > > >>> Soren
> > > > >>>
> > > > >>> On Fri, Mar 18, 2011 at 3:23 AM, Nathanael Abbotts
> > > > >>> <nat.abbo...@gmail.com> wrote:
> > > > >>>> Can anyone tell me what licence has been applied to the wave
> > > protocol
> > > > >>> logo?
> > > > >>>> --
> > > > >>>> Nathanael Abbotts
> > > > >>>>
> > > > >>>> Email: nat.abbo...@gmail.com
> > > > >>>> Wave: nat.abbo...@wavewatchers.org
> > > > >>>> Twitter: @natabbotts (http://twitter.com/natabbotts)
> > > > >>>> Web: http://natabbotts.com/
> > > > >>>>
> > > > >>>
> > > > >>
> > > >
> > > >
> > >
> > >
> > >
> > >
> >
>
>

<<attachment: ApacheWaveSimple.svg>>

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