John,
Normally when stores try to sign me up for their "benefits" programs I
decline for this very reason.  Life's too complicated already, and
it's just too much to keep up with. But I have seen such programs work
quite well, like the one with the drug store that my wife and I
frequent. Because we are regular customers we get a very nice discount
on everything we buy (other than Rx's) simply by giving them our
discount cards to scan, or if we forget the card a phone number works
in their system just as well.  After many years in sales, marketing
and customer service, I can say that any customer benefit program that
becomes too much nuisance and complication rapidly devolves from a
positive to a negative for customer retention and goodwill.  Just
stating a general proposition.  Make your own application and use your
own judgement, just remember the KISS principle.  It became cliche for
good reason.
Bill Carter

On Feb 1, 9:51 am, John Bennett <johnat...@gmail.com> wrote:
> In retail, there's always talk of "features and benefits," so we
> generally talk about rebates as a "benefit" of membership or your
> purchase or whatever, but, in reality, they are a "thank you" for
> buying from us, and keeping us going in a tough economy.
>
> Thank you, one and all. We're here because of you, and we appreciate
> it way more than the rebate can say.
>
> John @ RBW
>
> On Jan 31, 10:36 pm, newenglandbike <matthiasbe...@gmail.com> wrote:
>
>
>
>
>
>
>
> > +1.    Rebates are a bonus, so however Rivendell want to do them is OK with
> > me.   I won't be paying attention.
>
> > On Wednesday, February 1, 2012 12:52:25 AM UTC-5, Joe Bernard wrote:
>
> > > I liked the old system better, but don't really care much. I'll just
> > > ignore the rebate situation and order stuff when I need it.

-- 
You received this message because you are subscribed to the Google Groups "RBW 
Owners Bunch" group.
To post to this group, send email to rbw-owners-bunch@googlegroups.com.
To unsubscribe from this group, send email to 
rbw-owners-bunch+unsubscr...@googlegroups.com.
For more options, visit this group at 
http://groups.google.com/group/rbw-owners-bunch?hl=en.

Reply via email to