Hi Asaf,

SGTM. I don't have more comments on the proposal. I'll be glad to review
the implementation later :)

BTW, Apache mailing list doesn't support inline pictures, so you may share
a link to the image?

Best,
tison.


Asaf Mesika <asaf.mes...@gmail.com> 于2023年3月9日周四 18:10写道:

> Tison, the rest of the community - any other feedback you'd like to see
> incorporated?
>
>
> On Tue, Mar 7, 2023 at 4:13 PM Asaf Mesika <asaf.mes...@gmail.com> wrote:
>
>>
>>
>> On Wed, Mar 1, 2023 at 3:14 AM tison <wander4...@gmail.com> wrote:
>>
>>> Hi Asaf,
>>>
>>> Here are my two coins:
>>>
>>> 1. Big +1 on the proposed change to a neutral background. The blue
>>> background makes color coordination quite difficult.
>>> 2. Since we already stick the top menu on scrolling, perhaps we don't
>>> have
>>> to change the footer to duplicate nav items. At least the proposed look
>>> is
>>> quite obsolete to have three blocks in the footer.
>>>
>>> For community links, we have already a community button in the top nav
>>> bar,
>>> and for the ASF footer display, https://kafka.apache.org/ provides a
>>> solution to minimize it.
>>>
>>
>> Thanks for the input, that's actually a good pointOur idea for the
>> footer is something quite common these days and a recognized pattern.
>> The footer is used as a "site map" for the whole website. Right now, on
>> our proposal, it is only a representation of the menu but as we add more
>> content, visitors will always have a place where they can see all the
>> website information architecture (including the social media)See for
>> instance
>> https://www.apple.com
>> The menu is sticky but the footer is much more complete, that is our goal.We
>> do agree that the second block for the apache  website content seems out of
>> place.
>> So considering your comment, our proposal would be to remove it and use
>> the Apache logo as a link for the Apache pulsar (as kafka does)Here's
>> the proposal
>>
>> [image: image.png]
>>
>> WDYT?
>>
>>
>>>
>>> Best,
>>> tison.
>>>
>>>
>>> Asaf Mesika <asaf.mes...@gmail.com> 于2023年3月1日周三 05:11写道:
>>>
>>> > So far we have 4 people giving feedback: Yu, Dave, Enrico and Kyril.
>>> >
>>> > Anybody else wishes to express their feedback about the content of the
>>> PIP?
>>> >
>>> > On Mon, Feb 27, 2023 at 3:08 PM Enrico Olivelli <eolive...@gmail.com>
>>> > wrote:
>>> >
>>> > > I am supportive of this idea about the website.
>>> > > I won't enter the details, but I have read the PIP and overall the
>>> > > idea seems good to me
>>> > >
>>> > > Enrico
>>> > >
>>> > > Il giorno ven 24 feb 2023 alle ore 17:37 Asaf Mesika
>>> > > <asaf.mes...@gmail.com> ha scritto:
>>> > > >
>>> > > > You are correct - we did start with what content we wanted to show,
>>> > then
>>> > > > designed it to fit that content.
>>> > > > We are releasing it for discussion, iteration and approval, piece
>>> by
>>> > > piece,
>>> > > > as I said before since it's easier for everyone reviewing it do it
>>> in
>>> > > small
>>> > > > pieces (just like in code).
>>> > > >
>>> > > > The “Homepage structure” point is defined in the PIP’s scope, so I
>>> > > thought
>>> > > > > it meant content changing is implied at this step.
>>> > > > >
>>> > > >
>>> > > > The "homepage structure" is detailed in the PIP and composed of:
>>> > > >
>>> > > >    - News banner
>>> > > >    - Testimonials
>>> > > >    - Menu
>>> > > >    - Footer
>>> > > >
>>> > > > As you see it does not mean content changing as this, as we leave
>>> that
>>> > to
>>> > > > future steps.
>>> > > >
>>> > > >
>>> > > >
>>> > > > On Fri, Feb 24, 2023 at 4:51 PM Kiryl Valkovich
>>> > > <kiryl_valkovich@teal.tools>
>>> > > > wrote:
>>> > > >
>>> > > > > Asaf, okay. I see you have some plan.
>>> > > > >
>>> > > > > I’m just a bit confused with the steps ordering.
>>> > > > > Usually, such work starts with “What content do we want to show?”
>>> > That
>>> > > > > implies content changes.
>>> > > > > Then “How can we display this content in the best way?”. That
>>> implies
>>> > > the
>>> > > > > work on visual design and content adjustment.
>>> > > > > Of course, this order is not mandatory, but it usually allows to
>>> save
>>> > > time
>>> > > > > on the number of iterations.
>>> > > > > The “Homepage structure” point is defined in the PIP’s scope, so
>>> I
>>> > > thought
>>> > > > > it meant content changing is implied at this step.
>>> > > > > Waiting for the finished site. :)
>>> > > > > By the way, does someone have any more opinions on the topic?
>>> > > > >
>>> > > > > From: Asaf Mesika <asaf.mes...@gmail.com>
>>> > > > > Date: Friday, February 24, 2023 at 3:06 PM
>>> > > > > To: dev@pulsar.apache.org <dev@pulsar.apache.org>
>>> > > > > Subject: Re: [DISCUSS] PIP-249: Pulsar website redesign
>>> > > > > I totally agree with your point Kyril, and as I wrote in the
>>> welcome
>>> > > email
>>> > > > > - I want to do all you wrote, but it has to be in bite size
>>> pieces.
>>> > > This
>>> > > > > piece is about theme and general look and feel. We "force"
>>> ourselves,
>>> > > by
>>> > > > > design, to avoid any content change - just like in code in this
>>> > > proposal -
>>> > > > > so people can focus only on the theme change. It's like in code
>>> - you
>>> > > take
>>> > > > > an epic, break it down to stories, and each is broken down to
>>> small
>>> > > PRs.
>>> > > > >
>>> > > > > So yes, I have a pipeline of content changes:
>>> > > > > * Landing page:
>>> > > > > ** "Tell me about the pulsar community" section - containing
>>> exactly
>>> > > what
>>> > > > > you wanted. We gather great statistics that show the growing
>>> > community
>>> > > in
>>> > > > > nice numbers, which can also feature company names
>>> > > > > ** "Use cases and applications" - so people can know how Pulsar
>>> is
>>> > > used by
>>> > > > > companies (small and big)
>>> > > > > and more.
>>> > > > >
>>> > > > > * Documentation:
>>> > > > >    As you probably know - the documentation itself is an
>>> > encyclopedia,
>>> > > so I
>>> > > > > planned next week a PIP presenting a new structure (super high
>>> level)
>>> > > and
>>> > > > > presenting in detail the first section I'd like to focus on:
>>> > > Quick-start
>>> > > > > Guide.
>>> > > > >
>>> > > > > Each such change will be open for discussion to make it the best
>>> > > possible
>>> > > > > addition to the site.
>>> > > > >
>>> > > > > I'm happy you liked the look and feel (design) proposed (Emidio
>>> is
>>> > > happy
>>> > > > > too).
>>> > > > >
>>> > > > >
>>> > > > > On Fri, Feb 24, 2023 at 10:21 AM Kiryl Valkovich
>>> > > > > <kiryl_valkovich@teal.tools>
>>> > > > > wrote:
>>> > > > >
>>> > > > > > While I find the proposed visual changes okay, I'm unsure
>>> about the
>>> > > > > > homepage structure.
>>> > > > > >
>>> > > > > > I'd add one obvious point to the Goal section that can be
>>> > formulated
>>> > > > > > differently, but eventually is:
>>> > > > > > - **The goal is to get more companies to start using Pulsar.**
>>> > > > > >
>>> > > > > > In other words, the landing page should **sell** the project to
>>> > > potential
>>> > > > > > users.
>>> > > > > >
>>> > > > > > The defined scope of this PIP includes the "Homepage structure"
>>> > > point. I
>>> > > > > > will try to express my thoughts on this.
>>> > > > > >
>>> > > > > > ## Add "Trusted by" or "Used in production" section
>>> > > > > >
>>> > > > > > One of the best hooks to attract new customers is to show that
>>> > their
>>> > > > > peers
>>> > > > > > or more prominent players use it.
>>> > > > > >
>>> > > > > > This is why I think it's essential to show the list of
>>> companies
>>> > > that use
>>> > > > > > Pulsar as closer to the page top, as possible.
>>> > > > > >
>>> > > > > > *Kafka in some form has this info on the first screen*
>>> > > > > > <img width="1276" alt="Screenshot 2023-02-24 at 8 18 35 AM"
>>> src=
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>> https://user-images.githubusercontent.com/9302460/221116492-b77cb8e9-eca1-46bd-b457-6889f4e708b6.png
>>> > > > > > >
>>> > > > > >
>>> > > > > > *Confluent has it on the second screen*
>>> > > > > > <img width="1423" alt="Screenshot 2023-02-24 at 8 08 06 AM"
>>> src=
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>> https://user-images.githubusercontent.com/9302460/221114783-4f22394e-d1fd-4640-8264-3b137f44e2a1.png
>>> > > > > > >
>>> > > > > >
>>> > > > > > *StreamNative has it on the second screen*
>>> > > > > > <img width="1425" alt="Screenshot 2023-02-24 at 8 19 35 AM"
>>> src=
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>> https://user-images.githubusercontent.com/9302460/221116665-6749212f-749f-4221-b175-07261a6d2ed5.png
>>> > > > > > >
>>> > > > > >
>>> > > > > > *Redpanda has it on the second screen*
>>> > > > > > <img width="1391" alt="Screenshot 2023-02-24 at 8 27 40 AM"
>>> src=
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>> https://user-images.githubusercontent.com/9302460/221118114-aabaee99-f6ef-4586-b7df-02c5ca3b24a6.png
>>> > > > > > >
>>> > > > > >
>>> > > > > > The homepage structure proposed in the PIP doesn't have a list
>>> of
>>> > the
>>> > > > > > companies on the page itself. Instead, it has a testimonials
>>> list
>>> > at
>>> > > the
>>> > > > > > **bottom** of the page with a link to case-studies.
>>> > > > > >
>>> > > > > > ## Too much text on the second screen
>>> > > > > >
>>> > > > > > Users don't like to read long texts on landing pages. They'll
>>> just
>>> > > skip
>>> > > > > it.
>>> > > > > > Show the same or similar text in a bullet-point-like style
>>> would be
>>> > > > > better.
>>> > > > > >
>>> > > > > > <img width="838" alt="Screenshot 2023-02-24 at 8 33 50 AM" src=
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>> https://user-images.githubusercontent.com/9302460/221119160-5a39c7c9-ad68-4332-961a-e941f3a76693.png
>>> > > > > > >
>>> > > > > >
>>> > > > > > ## The Pulsar Features section
>>> > > > > >
>>> > > > > > Questions the potential user implicitly asks when they scroll
>>> the
>>> > > landing
>>> > > > > > page sound like:
>>> > > > > >
>>> > > > > > > 🤔 How can this project help me to solve my pain points?
>>> > > > > > > 🤔 Why should I "buy" this?
>>> > > > > >
>>> > > > > > The answers to this question aren't limited to the technical
>>> > features
>>> > > > > list.
>>> > > > > >
>>> > > > > > The current PIP doesn't seem to answer these questions.
>>> > > > > >
>>> > > > > > ---
>>> > > > > >
>>> > > > > > ## Alternative page structure proposal
>>> > > > > >
>>> > > > > > 🥑 Here it is: https://pulsar-site-three.vercel.app/
>>> > > > > >
>>> > > > > > I would be happy to work with the designer if most users
>>> prefer the
>>> > > PIP's
>>> > > > > > visual style.
>>> > > > > >
>>> > > > > > My goal is not to compete here "just for fun". My company
>>> works on
>>> > a
>>> > > > > > product for Pulsar users, so I'm in some kind of dependent on a
>>> > wider
>>> > > > > > Pulsar adoption.
>>> > > > > >
>>> > > > > > Thank you.
>>> > > > > >
>>> > > > > >
>>> > > > > > From: Yu <li...@apache.org>
>>> > > > > > Date: Friday, February 24, 2023 at 3:55 AM
>>> > > > > > To: dev@pulsar.apache.org <dev@pulsar.apache.org>
>>> > > > > > Subject: Re: [DISCUSS] PIP-249: Pulsar website redesign
>>> > > > > > Hi @asafm and @emidio-cardeira thanks for your great work!
>>> > > > > >
>>> > > > > > You've contributed new designs (with colors/elements/... that
>>> have
>>> > > not
>>> > > > > been
>>> > > > > > used) for Pulsar, which is a big step for the community.
>>> > > > > >
>>> > > > > > Preiviously we've collected some rules at Pulsar Design Style
>>> Guide
>>> > > [1],
>>> > > > > > which are used to create illustrations in docs.
>>> > > > > >
>>> > > > > > If this new look is accepted, can you document the design
>>> > rules/best
>>> > > > > > practice? They should be available in the Contribution Guide
>>> [2].
>>> > > > > >
>>> > > > > > In this way, other contributors can follow and create designs
>>> in
>>> > high
>>> > > > > > quality and consistent style.
>>> > > > > >
>>> > > > > > Thanks!
>>> > > > > >
>>> > > > > > ~~~~~
>>> > > > > >
>>> > > > > > [1]
>>> > > > > >
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>> https://docs.google.com/document/d/16Hp7Sc86MQtL0m8fc2w_TrcKXAuglwRwHmdmwfk00mI/edit#heading=h.b8ogodj5sj
>>> > > > > >
>>> > > > > > [2] https://pulsar.apache.org/contribute/
>>> > > > > >
>>> > > > > >
>>> > > > > > On Fri, Feb 24, 2023 at 5:27 AM Asaf Mesika <
>>> asaf.mes...@gmail.com
>>> > >
>>> > > > > wrote:
>>> > > > > >
>>> > > > > > > Hi,
>>> > > > > > >
>>> > > > > > > PIP issue: https://github.com/apache/pulsar/issues/19611
>>> > > > > > >
>>> > > > > > > One of the key elements that attracted me to Pulsar was how
>>> > > awesome it
>>> > > > > > is -
>>> > > > > > > built in 2012 yet fits the new strategy of being
>>> cloud-native -
>>> > > simply
>>> > > > > > > incredible. It's not only that - it has so many outstanding
>>> > > features,
>>> > > > > > > making it a cutting edge, modern powerhouse in the messaging
>>> > system
>>> > > > > > > category.
>>> > > > > > >
>>> > > > > > > Yet, its site does not reflect that.
>>> > > > > > > It does the opposite.
>>> > > > > > > People new to Pulsar, not knowing it as we do in the
>>> community,
>>> > > would
>>> > > > > > think
>>> > > > > > > it's an old, unmaintained technology, and maybe not even
>>> bother
>>> > > reading
>>> > > > > > the
>>> > > > > > > landing page.
>>> > > > > > >
>>> > > > > > > This is why I embarked on a journey to improve Pulsar
>>> web-site,
>>> > in
>>> > > bite
>>> > > > > > > sizes. My first step was improving the landing page copy for
>>> the
>>> > > > > elevator
>>> > > > > > > pitch, opening paragraph, and the feature descriptions (In
>>> this
>>> > PR
>>> > > > > > > <https://github.com/apache/pulsar-site/pull/349>)
>>> > > > > > >
>>> > > > > > > Today, together with my friend, co-worker and designer
>>> Emidio, I
>>> > > would
>>> > > > > > like
>>> > > > > > > to propose the second step: revamp the landing page
>>> structure and
>>> > > most
>>> > > > > > > importantly - the website look and feel.
>>> > > > > > >
>>> > > > > > > The PIP <https://github.com/apache/pulsar/issues/19611>
>>> > contains:
>>> > > > > > > * The screenshots for it
>>> > > > > > > * A "live" Figma view for it
>>> > > > > > > * Detailed explanation of what was changed and why.
>>> > > > > > >
>>> > > > > > > I think you'll love it.
>>> > > > > > >
>>> > > > > > > Happy to hear your thoughts.
>>> > > > > > >
>>> > > > > > >
>>> > > > > > > Asaf Mesika
>>> > > > > > >
>>> > > > > >
>>> > > > >
>>> > >
>>> >
>>>
>>

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