You are correct - we did start with what content we wanted to show, then designed it to fit that content. We are releasing it for discussion, iteration and approval, piece by piece, as I said before since it's easier for everyone reviewing it do it in small pieces (just like in code).
The “Homepage structure” point is defined in the PIP’s scope, so I thought > it meant content changing is implied at this step. > The "homepage structure" is detailed in the PIP and composed of: - News banner - Testimonials - Menu - Footer As you see it does not mean content changing as this, as we leave that to future steps. On Fri, Feb 24, 2023 at 4:51 PM Kiryl Valkovich <kiryl_valkovich@teal.tools> wrote: > Asaf, okay. I see you have some plan. > > I’m just a bit confused with the steps ordering. > Usually, such work starts with “What content do we want to show?” That > implies content changes. > Then “How can we display this content in the best way?”. That implies the > work on visual design and content adjustment. > Of course, this order is not mandatory, but it usually allows to save time > on the number of iterations. > The “Homepage structure” point is defined in the PIP’s scope, so I thought > it meant content changing is implied at this step. > Waiting for the finished site. :) > By the way, does someone have any more opinions on the topic? > > From: Asaf Mesika <asaf.mes...@gmail.com> > Date: Friday, February 24, 2023 at 3:06 PM > To: dev@pulsar.apache.org <dev@pulsar.apache.org> > Subject: Re: [DISCUSS] PIP-249: Pulsar website redesign > I totally agree with your point Kyril, and as I wrote in the welcome email > - I want to do all you wrote, but it has to be in bite size pieces. This > piece is about theme and general look and feel. We "force" ourselves, by > design, to avoid any content change - just like in code in this proposal - > so people can focus only on the theme change. It's like in code - you take > an epic, break it down to stories, and each is broken down to small PRs. > > So yes, I have a pipeline of content changes: > * Landing page: > ** "Tell me about the pulsar community" section - containing exactly what > you wanted. We gather great statistics that show the growing community in > nice numbers, which can also feature company names > ** "Use cases and applications" - so people can know how Pulsar is used by > companies (small and big) > and more. > > * Documentation: > As you probably know - the documentation itself is an encyclopedia, so I > planned next week a PIP presenting a new structure (super high level) and > presenting in detail the first section I'd like to focus on: Quick-start > Guide. > > Each such change will be open for discussion to make it the best possible > addition to the site. > > I'm happy you liked the look and feel (design) proposed (Emidio is happy > too). > > > On Fri, Feb 24, 2023 at 10:21 AM Kiryl Valkovich > <kiryl_valkovich@teal.tools> > wrote: > > > While I find the proposed visual changes okay, I'm unsure about the > > homepage structure. > > > > I'd add one obvious point to the Goal section that can be formulated > > differently, but eventually is: > > - **The goal is to get more companies to start using Pulsar.** > > > > In other words, the landing page should **sell** the project to potential > > users. > > > > The defined scope of this PIP includes the "Homepage structure" point. I > > will try to express my thoughts on this. > > > > ## Add "Trusted by" or "Used in production" section > > > > One of the best hooks to attract new customers is to show that their > peers > > or more prominent players use it. > > > > This is why I think it's essential to show the list of companies that use > > Pulsar as closer to the page top, as possible. > > > > *Kafka in some form has this info on the first screen* > > <img width="1276" alt="Screenshot 2023-02-24 at 8 18 35 AM" src= > > > https://user-images.githubusercontent.com/9302460/221116492-b77cb8e9-eca1-46bd-b457-6889f4e708b6.png > > > > > > > *Confluent has it on the second screen* > > <img width="1423" alt="Screenshot 2023-02-24 at 8 08 06 AM" src= > > > https://user-images.githubusercontent.com/9302460/221114783-4f22394e-d1fd-4640-8264-3b137f44e2a1.png > > > > > > > *StreamNative has it on the second screen* > > <img width="1425" alt="Screenshot 2023-02-24 at 8 19 35 AM" src= > > > https://user-images.githubusercontent.com/9302460/221116665-6749212f-749f-4221-b175-07261a6d2ed5.png > > > > > > > *Redpanda has it on the second screen* > > <img width="1391" alt="Screenshot 2023-02-24 at 8 27 40 AM" src= > > > https://user-images.githubusercontent.com/9302460/221118114-aabaee99-f6ef-4586-b7df-02c5ca3b24a6.png > > > > > > > The homepage structure proposed in the PIP doesn't have a list of the > > companies on the page itself. Instead, it has a testimonials list at the > > **bottom** of the page with a link to case-studies. > > > > ## Too much text on the second screen > > > > Users don't like to read long texts on landing pages. They'll just skip > it. > > Show the same or similar text in a bullet-point-like style would be > better. > > > > <img width="838" alt="Screenshot 2023-02-24 at 8 33 50 AM" src= > > > https://user-images.githubusercontent.com/9302460/221119160-5a39c7c9-ad68-4332-961a-e941f3a76693.png > > > > > > > ## The Pulsar Features section > > > > Questions the potential user implicitly asks when they scroll the landing > > page sound like: > > > > > 🤔 How can this project help me to solve my pain points? > > > 🤔 Why should I "buy" this? > > > > The answers to this question aren't limited to the technical features > list. > > > > The current PIP doesn't seem to answer these questions. > > > > --- > > > > ## Alternative page structure proposal > > > > 🥑 Here it is: https://pulsar-site-three.vercel.app/ > > > > I would be happy to work with the designer if most users prefer the PIP's > > visual style. > > > > My goal is not to compete here "just for fun". My company works on a > > product for Pulsar users, so I'm in some kind of dependent on a wider > > Pulsar adoption. > > > > Thank you. > > > > > > From: Yu <li...@apache.org> > > Date: Friday, February 24, 2023 at 3:55 AM > > To: dev@pulsar.apache.org <dev@pulsar.apache.org> > > Subject: Re: [DISCUSS] PIP-249: Pulsar website redesign > > Hi @asafm and @emidio-cardeira thanks for your great work! > > > > You've contributed new designs (with colors/elements/... that have not > been > > used) for Pulsar, which is a big step for the community. > > > > Preiviously we've collected some rules at Pulsar Design Style Guide [1], > > which are used to create illustrations in docs. > > > > If this new look is accepted, can you document the design rules/best > > practice? They should be available in the Contribution Guide [2]. > > > > In this way, other contributors can follow and create designs in high > > quality and consistent style. > > > > Thanks! > > > > ~~~~~ > > > > [1] > > > > > https://docs.google.com/document/d/16Hp7Sc86MQtL0m8fc2w_TrcKXAuglwRwHmdmwfk00mI/edit#heading=h.b8ogodj5sj > > > > [2] https://pulsar.apache.org/contribute/ > > > > > > On Fri, Feb 24, 2023 at 5:27 AM Asaf Mesika <asaf.mes...@gmail.com> > wrote: > > > > > Hi, > > > > > > PIP issue: https://github.com/apache/pulsar/issues/19611 > > > > > > One of the key elements that attracted me to Pulsar was how awesome it > > is - > > > built in 2012 yet fits the new strategy of being cloud-native - simply > > > incredible. It's not only that - it has so many outstanding features, > > > making it a cutting edge, modern powerhouse in the messaging system > > > category. > > > > > > Yet, its site does not reflect that. > > > It does the opposite. > > > People new to Pulsar, not knowing it as we do in the community, would > > think > > > it's an old, unmaintained technology, and maybe not even bother reading > > the > > > landing page. > > > > > > This is why I embarked on a journey to improve Pulsar web-site, in bite > > > sizes. My first step was improving the landing page copy for the > elevator > > > pitch, opening paragraph, and the feature descriptions (In this PR > > > <https://github.com/apache/pulsar-site/pull/349>) > > > > > > Today, together with my friend, co-worker and designer Emidio, I would > > like > > > to propose the second step: revamp the landing page structure and most > > > importantly - the website look and feel. > > > > > > The PIP <https://github.com/apache/pulsar/issues/19611> contains: > > > * The screenshots for it > > > * A "live" Figma view for it > > > * Detailed explanation of what was changed and why. > > > > > > I think you'll love it. > > > > > > Happy to hear your thoughts. > > > > > > > > > Asaf Mesika > > > > > >
