I am supportive of this idea about the website.
I won't enter the details, but I have read the PIP and overall the
idea seems good to me

Enrico

Il giorno ven 24 feb 2023 alle ore 17:37 Asaf Mesika
<asaf.mes...@gmail.com> ha scritto:
>
> You are correct - we did start with what content we wanted to show, then
> designed it to fit that content.
> We are releasing it for discussion, iteration and approval, piece by piece,
> as I said before since it's easier for everyone reviewing it do it in small
> pieces (just like in code).
>
> The “Homepage structure” point is defined in the PIP’s scope, so I thought
> > it meant content changing is implied at this step.
> >
>
> The "homepage structure" is detailed in the PIP and composed of:
>
>    - News banner
>    - Testimonials
>    - Menu
>    - Footer
>
> As you see it does not mean content changing as this, as we leave that to
> future steps.
>
>
>
> On Fri, Feb 24, 2023 at 4:51 PM Kiryl Valkovich <kiryl_valkovich@teal.tools>
> wrote:
>
> > Asaf, okay. I see you have some plan.
> >
> > I’m just a bit confused with the steps ordering.
> > Usually, such work starts with “What content do we want to show?” That
> > implies content changes.
> > Then “How can we display this content in the best way?”. That implies the
> > work on visual design and content adjustment.
> > Of course, this order is not mandatory, but it usually allows to save time
> > on the number of iterations.
> > The “Homepage structure” point is defined in the PIP’s scope, so I thought
> > it meant content changing is implied at this step.
> > Waiting for the finished site. :)
> > By the way, does someone have any more opinions on the topic?
> >
> > From: Asaf Mesika <asaf.mes...@gmail.com>
> > Date: Friday, February 24, 2023 at 3:06 PM
> > To: dev@pulsar.apache.org <dev@pulsar.apache.org>
> > Subject: Re: [DISCUSS] PIP-249: Pulsar website redesign
> > I totally agree with your point Kyril, and as I wrote in the welcome email
> > - I want to do all you wrote, but it has to be in bite size pieces. This
> > piece is about theme and general look and feel. We "force" ourselves, by
> > design, to avoid any content change - just like in code in this proposal -
> > so people can focus only on the theme change. It's like in code - you take
> > an epic, break it down to stories, and each is broken down to small PRs.
> >
> > So yes, I have a pipeline of content changes:
> > * Landing page:
> > ** "Tell me about the pulsar community" section - containing exactly what
> > you wanted. We gather great statistics that show the growing community in
> > nice numbers, which can also feature company names
> > ** "Use cases and applications" - so people can know how Pulsar is used by
> > companies (small and big)
> > and more.
> >
> > * Documentation:
> >    As you probably know - the documentation itself is an encyclopedia, so I
> > planned next week a PIP presenting a new structure (super high level) and
> > presenting in detail the first section I'd like to focus on: Quick-start
> > Guide.
> >
> > Each such change will be open for discussion to make it the best possible
> > addition to the site.
> >
> > I'm happy you liked the look and feel (design) proposed (Emidio is happy
> > too).
> >
> >
> > On Fri, Feb 24, 2023 at 10:21 AM Kiryl Valkovich
> > <kiryl_valkovich@teal.tools>
> > wrote:
> >
> > > While I find the proposed visual changes okay, I'm unsure about the
> > > homepage structure.
> > >
> > > I'd add one obvious point to the Goal section that can be formulated
> > > differently, but eventually is:
> > > - **The goal is to get more companies to start using Pulsar.**
> > >
> > > In other words, the landing page should **sell** the project to potential
> > > users.
> > >
> > > The defined scope of this PIP includes the "Homepage structure" point. I
> > > will try to express my thoughts on this.
> > >
> > > ## Add "Trusted by" or "Used in production" section
> > >
> > > One of the best hooks to attract new customers is to show that their
> > peers
> > > or more prominent players use it.
> > >
> > > This is why I think it's essential to show the list of companies that use
> > > Pulsar as closer to the page top, as possible.
> > >
> > > *Kafka in some form has this info on the first screen*
> > > <img width="1276" alt="Screenshot 2023-02-24 at 8 18 35 AM" src=
> > >
> > https://user-images.githubusercontent.com/9302460/221116492-b77cb8e9-eca1-46bd-b457-6889f4e708b6.png
> > > >
> > >
> > > *Confluent has it on the second screen*
> > > <img width="1423" alt="Screenshot 2023-02-24 at 8 08 06 AM" src=
> > >
> > https://user-images.githubusercontent.com/9302460/221114783-4f22394e-d1fd-4640-8264-3b137f44e2a1.png
> > > >
> > >
> > > *StreamNative has it on the second screen*
> > > <img width="1425" alt="Screenshot 2023-02-24 at 8 19 35 AM" src=
> > >
> > https://user-images.githubusercontent.com/9302460/221116665-6749212f-749f-4221-b175-07261a6d2ed5.png
> > > >
> > >
> > > *Redpanda has it on the second screen*
> > > <img width="1391" alt="Screenshot 2023-02-24 at 8 27 40 AM" src=
> > >
> > https://user-images.githubusercontent.com/9302460/221118114-aabaee99-f6ef-4586-b7df-02c5ca3b24a6.png
> > > >
> > >
> > > The homepage structure proposed in the PIP doesn't have a list of the
> > > companies on the page itself. Instead, it has a testimonials list at the
> > > **bottom** of the page with a link to case-studies.
> > >
> > > ## Too much text on the second screen
> > >
> > > Users don't like to read long texts on landing pages. They'll just skip
> > it.
> > > Show the same or similar text in a bullet-point-like style would be
> > better.
> > >
> > > <img width="838" alt="Screenshot 2023-02-24 at 8 33 50 AM" src=
> > >
> > https://user-images.githubusercontent.com/9302460/221119160-5a39c7c9-ad68-4332-961a-e941f3a76693.png
> > > >
> > >
> > > ## The Pulsar Features section
> > >
> > > Questions the potential user implicitly asks when they scroll the landing
> > > page sound like:
> > >
> > > > 🤔 How can this project help me to solve my pain points?
> > > > 🤔 Why should I "buy" this?
> > >
> > > The answers to this question aren't limited to the technical features
> > list.
> > >
> > > The current PIP doesn't seem to answer these questions.
> > >
> > > ---
> > >
> > > ## Alternative page structure proposal
> > >
> > > 🥑 Here it is: https://pulsar-site-three.vercel.app/
> > >
> > > I would be happy to work with the designer if most users prefer the PIP's
> > > visual style.
> > >
> > > My goal is not to compete here "just for fun". My company works on a
> > > product for Pulsar users, so I'm in some kind of dependent on a wider
> > > Pulsar adoption.
> > >
> > > Thank you.
> > >
> > >
> > > From: Yu <li...@apache.org>
> > > Date: Friday, February 24, 2023 at 3:55 AM
> > > To: dev@pulsar.apache.org <dev@pulsar.apache.org>
> > > Subject: Re: [DISCUSS] PIP-249: Pulsar website redesign
> > > Hi @asafm and @emidio-cardeira thanks for your great work!
> > >
> > > You've contributed new designs (with colors/elements/... that have not
> > been
> > > used) for Pulsar, which is a big step for the community.
> > >
> > > Preiviously we've collected some rules at Pulsar Design Style Guide [1],
> > > which are used to create illustrations in docs.
> > >
> > > If this new look is accepted, can you document the design rules/best
> > > practice? They should be available in the Contribution Guide [2].
> > >
> > > In this way, other contributors can follow and create designs in high
> > > quality and consistent style.
> > >
> > > Thanks!
> > >
> > > ~~~~~
> > >
> > > [1]
> > >
> > >
> > https://docs.google.com/document/d/16Hp7Sc86MQtL0m8fc2w_TrcKXAuglwRwHmdmwfk00mI/edit#heading=h.b8ogodj5sj
> > >
> > > [2] https://pulsar.apache.org/contribute/
> > >
> > >
> > > On Fri, Feb 24, 2023 at 5:27 AM Asaf Mesika <asaf.mes...@gmail.com>
> > wrote:
> > >
> > > > Hi,
> > > >
> > > > PIP issue: https://github.com/apache/pulsar/issues/19611
> > > >
> > > > One of the key elements that attracted me to Pulsar was how awesome it
> > > is -
> > > > built in 2012 yet fits the new strategy of being cloud-native - simply
> > > > incredible. It's not only that - it has so many outstanding features,
> > > > making it a cutting edge, modern powerhouse in the messaging system
> > > > category.
> > > >
> > > > Yet, its site does not reflect that.
> > > > It does the opposite.
> > > > People new to Pulsar, not knowing it as we do in the community, would
> > > think
> > > > it's an old, unmaintained technology, and maybe not even bother reading
> > > the
> > > > landing page.
> > > >
> > > > This is why I embarked on a journey to improve Pulsar web-site, in bite
> > > > sizes. My first step was improving the landing page copy for the
> > elevator
> > > > pitch, opening paragraph, and the feature descriptions (In this PR
> > > > <https://github.com/apache/pulsar-site/pull/349>)
> > > >
> > > > Today, together with my friend, co-worker and designer Emidio, I would
> > > like
> > > > to propose the second step: revamp the landing page structure and most
> > > > importantly - the website look and feel.
> > > >
> > > > The PIP <https://github.com/apache/pulsar/issues/19611> contains:
> > > > * The screenshots for it
> > > > * A "live" Figma view for it
> > > > * Detailed explanation of what was changed and why.
> > > >
> > > > I think you'll love it.
> > > >
> > > > Happy to hear your thoughts.
> > > >
> > > >
> > > > Asaf Mesika
> > > >
> > >
> >

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