It is too bad if you or your user feels the message was legit but reported as junk, spam or unwanted, whether directly or indirectly, whether mistaken or not -- even messages that "need" to be delivered might get you blocked.

PSA: You should authenticate bounces, feedback reports and even SMTP rejects as inauthentic ones should be handled differently (often as an attack that needs mitigation).

Can it be a challenge to get into a feedback loop, yes. For an ESP it is usually easy or relatively so as long as the WHOIS, RWHOIS and RDAP data for the IP address(es) name your service -- if the data isn't correct get it fixed. If you can't get in a loop you'll usually want to be far more aggressive about reject and bounce handling.

Whether you take action is up to you, of course, though an ESP almost certainly will want to avoid delivery problems so that the majority of their users can continue to enjoy their service.

Deciding whether to continue, delay, or desist means deciding what is going on, things like whether the receiving ORG or MX seems to be having a problem, vs the ORG/MX spurning your service or sender, vs a specific recipient accidentally/mistakenly spurning a specific sender vs intentionally, which is not trivial especially for an ESP due to scale (they'll need software and databases and people to accomplish it).

As the MTA operator you most certainly should be able to prevent messages from address A to address Z -- after all you are operating the thing that says MAIL FROM and RCPT TO. As an ESP if your MTA doesn't make that easy it is time to augment or switch, and if the one you use can but isn't configured for such, well, reconfigure.

How an ESP handles all this is part of what differentiates each.


/mark
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