It appears that Laura Atkins via mailop <la...@wordtothewise.com> said: >> Considering that every message sent without working unsubscribe is a CAN >> SPAM violation, I'd think some tooling to check that >the link at least connects to a server would be in order. > >I don’t think a List-Unsub header is sufficient to comply with CAN SPAM. > >Do you have better information from the FTC that suggests it does?
Good question. I looked at the FTC's CAN SPAM rule and while it says a whole lot about what mailers have to do when people opt out, I don't see anything about the form the opt-out has to take. On the one hand, historically the opt-out has been in the body of the message, but a whole lot of mail programs now recognize List-Unsubscribe and give you an option in the frame of the message which is easier to recognize and probably more reliable than looking for the tiny type at the bottom of the message. R's, John _______________________________________________ mailop mailing list mailop@mailop.org https://list.mailop.org/listinfo/mailop
