Thank you, Gilles. I'm copying Kenneth Paskett, creative lead from Central Services. I was talking to him about this opportunity yesterday: we will be happy to explore options for a future design.
I'm not saying "don't use anything that remotely looks like the feather". It's important that if we choose to use an ASF-feather-inspired motif that it doesn't look like it's a "broken" version of the original. Ways around that issue could involve the shape or color of the feather, among other adjustments. Thank you and the community for your trust. We look forward to working with you. Best, Sally - - - Vice President Marketing & Publicity Vice President Sponsor Relations The Apache Software Foundation Tel +1 617 921 8656 | s...@apache.org On Mon, Sep 9, 2019, at 03:22, Gilles Sadowski wrote: > Hello. > > Le sam. 7 sept. 2019 à 13:29, Sally Khudairi <s...@apache.org> a écrit : > > > > Thank you, Gilles. I appreciate you reaching out. > > > > Normally I encourage PMCs to not re-orient or "spindle" the feather where > > possible, but I understand that some legacy logos have a bit of a problem > > with positioning. For example, the Apache HTTP Server logo: > > > > - original logo https://twitter.com/apache_httpd/photo > > - interim logo https://britewire.com/apache-http-server/ > > - new logo > > https://svn.apache.org/repos/asf/comdev/project-logos/originals/httpd.svg > > So is the choice between > * use the exact same feather as the foundation's > * not use anything that even remotely looks like feather > ? > > > Whilst I understand the proposed design, I'm not *loving* the look of the > > logo, particularly as Apache Commons has such a massive footprint across so > > many projects. > > > > To that end, may I ask a favor? > > > > Would you and the Apache Commons PMC be amenable to considering having > > Central Services --a somewhat new sub-group of ASF Marketing & Publicity-- > > help you with creating a new logo? > > Help from experts is welcome. > > > If you are not in a rush, we can see how we can help you. > > I don't think we should be in a rush, as the proposal to change the > projects' logo(s) dates back from 3 years ago.[1] > > > ApacheCon North America starts on Monday, and we can start the discussions > > on what your requirements are and the best way to meet your needs. > > I can only speak about of my preferences:[2] > * At most 2 or 3 graphical elements reminiscent of the project > (feather included, if applicable) > * No URL > * Clearly visible at all (reasonable) resolutions [3] > * Combinable with 1 additional grahical element (so that we can > easily create one logo for each of the many components hosted > in "Commons" [4] > > > ApacheCon Europe is taking place in October: I was thinking the timeframe > > between the two events (~6 weeks) would be sufficient for us to have a few > > proposals developed. > > Great. > > > If this works for you, we can get started this week. > > Fine with me. > > > If not, I understand. You may proceed with the proposed logo with the > > intention of revisiting and updating in future. > > Now is a good time. > Indeed, that logo is not favoured by the community (at least the few > who voiced their opinion).[5] And, IMHO, the alternatives are failing > what I consider basic requirements (cf. above).[6] > > > Many kind thanks again for your attention and consideration. > > > > Warm regards, > > Sally > > Thank you very much for the offer, > Gilles > > [1] https://issues.apache.org/jira/browse/COMMONSSITE-86 > [2] Discussion thread: > https://markmail.org/message/twsre7wl6jmue6mp > [3] For example, when I look at the top left of the Apache's JIRA pages: > https://issues.apache.org/jira/secure/Dashboard.jspa > I see either a bad logo, or an inadequate use of it. > [4] See e.g. http://commons.apache.org/proper/commons-rng/ > [5] Lacking feedback, I opted for an upgrade of the feather using > the foundation's new graphics keeping the old (and supposedly > consensual) idea for the feather orientation. > [6] Even though it's great that Loic Guibert was willing to provide > idea and a few examples. > > > > > Tel +1 617 921 8656 | s...@apache.org > > > > On Fri, Sep 6, 2019, at 17:18, Gilles Sadowski wrote: > > > Hello. > > > > > > We, at Apache Commons, would like to know whether an Apache > > > project is authorized to extract graphical elements from the > > > foundation's logo, apply some transformation to them, and use > > > the result in order to compose its own logo. > > > > > > Case in point is here: > > > > > > https://svn.apache.org/repos/asf/comdev/project-logos/originals/commons.svg > > > (where the feather has been rotated). > > > > > > Does it constitute a breach of the recommendations published in > > > the "Identity Style Guide"?[1] > > > > > > Thank you, > > > Gilles Sadowski > > > > > > [1] > > > https://apache.org/foundation/press/kit/ApacheFoundation_StyleGuide.pdf > > > > --------------------------------------------------------------------- To unsubscribe, e-mail: dev-unsubscr...@commons.apache.org For additional commands, e-mail: dev-h...@commons.apache.org
