So far I like "Productivity by design". Although it depends on what the goals of a tagline should be. If you want to make the framework discoverable through search engines, it might be more important to include words like python / mvc / web framework. The web2py name by itself has the strength of being relatively self-explanitory once you see it (it must have something to do with web programming in python) and unique when doing searches. Contrast with non-descriptive names with alternate meanings like Django/Pylons/Pyramid. But if you don't yet know the name web2py yet, a good tagline may help you discover it.
Some possible approaches (not necessarily mutually exclusive): 1. Emphasize speed and ease of development (a la "Productivity by design") 2. Laundry list of searchable keywords (something like "A full-stack MVC web framework in Python" 3. Emphasize that this is not just a toy web framework (perhaps an effect of the current "Enterprise Web Framework" tagline) 4. Something playful and catchy The Django tagline, for example, meets #1 and #4 pretty well, with just a bit of #2. At least, I thought it was pretty good when I started with Python web frameworks. Of course, nobody should base their choice of technology on a tagline, but first impressions certainly count for something. Kevin On Mar 15, 8:54 am, "Jason (spot) Brower" <encomp...@gmail.com> wrote: > Hmm.. > "Twice as fast to code in than Django and four time easier." > Ok ok, it sucks, but it's true! > Let me think... how about: > Productivity by design. > Think about the page not the code! > Releiving finger ache by a factor of 2. > Bringing python and html together. > Framework for productive web applicatons. > Web application framework. > Development to the table. > Power to the python! > There's a party over here! > Truly agile. > MVC to the max! > The sensable MVC framework. > Built with MVC in mind. > Putting the fun back in to coding. > > > > > > > > On Tue, Mar 15, 2011 at 1:04 PM, villas <villa...@gmail.com> wrote: > > The web2py tagline is currently: 'Enterprise Web Framework'. > > > Massimo agrees that this might be improved and this thread is to > > solicit suggestions. Ideally suggestions would encapsulate the > > 'spirit' of web2py or stress a feature(s) and simply make it seem more > > attractive to new users. > > > As an idea, here is one suggestion (inspired by Bruno) stressing the > > productivity of web2py: > > > ** Web2py - the Framework that gets things done! **
