Specifically regarding the current logo on web2py.com, it's worth
noting that the "2" is taller than the other letters, so the
appearance is not the same as a true all-caps logo (i.e., it's not the
same as seeing WEB2PY in regular text -- it actually feels a bit more
like web2py).

On Oct 21, 11:48 pm, Anthony <av201...@yahoo.com> wrote:
> On Oct 21, 10:52 pm, weheh <richard_gor...@verizon.net> wrote:
>
> > Bruno, thanks for the link. Massimo, please consider that we live in a
> > case sensitive world. All your branding to date has been lower case
> > web2py. web2py is curvaceous and cool. WEB2PY is blocky and square. My
> > dad, who is 85 EMAILS ALL IN CAPITAL LETTERS. IT'S ANNOYING even
> > though I tell him to stop shouting. Please don't even consider a logo
> > that is all upper case. Peace.
>
> We certainly don't _need_ an all caps logo, and an all lowercase logo
> may even be preferable, but it is not uncommon for logos to be in a
> different case from the way the brand name is spelled in regular text.
> A few of the many examples of all caps logos are Yahoo, Rails,
> Turbogears, and Linux. And as Bruno has already pointed out, the cover
> of the print edition of the web2py book shows the name in all caps.
> Again, that's not to say we _should_ have an all caps logo, just that
> it may not be the end of the world.
>
> Anthony

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