On Fri, 2009-12-04 at 11:08 -0500, Charles Gregory wrote:
> All this debate about 'legitimate' mail services like 'returnpath'
> being abused by 'sneaky' spammers. How is that possible? There should be 
> easy ways to prevent it. Here's a few ideas:
> 
> As soon as any whitelist service like 'returnpath' accepts 
> a client, they perform the following:
> 
> 1) Review the client's address list - look for honeypot addresses.
>     If any are found, clearly the client has not vetted their list.
> 
> 2) Perform their OWN 'opt-in' mailout to that list.
>       "Hello, we at (company eg. Retunrpath) have contracted to operate a
>        mailng list on behalf of (client name). They have provided your
>        address as one that has *requested* advertising mailouts from their
>        company. We respectfully request that you verify this
>        subscription/request by replying to this e-mail. IF you do nothing,
>        this will be your last mailing from this company."
> 
> I'm sure we would all live with the occasional true 'opt-in' request, if 
> we knew that the end result would be that it would stifle spam by giving 
> the legitimate mailers, the ones whose mail we *want* anyway, a better 
> chance to reach us.
> 
> - Charles
Sensible. I would suggest that 2) forms a footer that the sender cannot
remove and that the ESP was fully responsible for deleting unsubscribes
or anything giving a 5xx error.

That to one side, the default for a spam filter should not be to give
any weight to a white list unless the user modifies the config
themselves specifically. It can be seen to be suspicious and offering a
pecuniary advantage to those involved and using it.



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