On Tue, 2003-01-07 at 19:15, Steve Evans wrote: > I have a few users who want to know how to send mass mailings and not > get in trouble for sending spam.
Simple: - don't do opt-out. Never. - Make sure the people receiving the mails really want this. - *confirm* all e-mail addresses - unsubscribe instructions in every messages. If it's freuqent mailings, probably best at the bottom. If it's rare mailings, probably best at the top, with a short sentence explaining why they receive the msg. - set up your software correctly One more: - as an organisation, you may be in the position to force others to receive messages - and here I mean members of the organisation (employees, students...), NOT customers. Don't use it too much. That's it, really. But as Vivek said: you *will* get complaints. Additional requirements vary widely. Some prefer plain text messages, others tolerate or acutally like html - or the content may demand html. cheers -- vbi -- featured product: GNU Privacy Guard - http://gnupg.org
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