Hello Marc, Le Fri, 31 May 2013 12:28:43 -0400, Marc Paré <[email protected]> a écrit :
> Hi Charles, > > Le 2013-05-31 12:04, Charles-H. Schulz a écrit : > > > Indeed. We have the features page, which is visually nice and has > > rich information. But what we need is on top of this is a meta > > level, (Jean's three questions) capturing both the essence of the > > product AND the community (please let's not have another round of > > "unique value of the product", we're not selling dishwashers). To > > rephrase Jean's questions: > > So what? (product benefits) > > Who cares? (take a second look, others already did) > > What's in it for me: how do I join, and why I do matter. > > > > best, > > > > If we are talking specifically of the features page, then we need to > talk of these in holistic terms of our brand/product. We need to > speak about the large lines involved in the project. > > Brochures are a little easier to apply as their content is more > focused. > > But yes, we could apply the what ...; who care ...; what's in it ...; > to the features page. > Yes. Or even duplicate them by keeping them under the features section and a "Why LibreOffice" or "What you need to know" with shorter pages, simpler yet beautiful content. best, -- Charles-H. Schulz Co-founder & Director, The Document Foundation, Zimmerstr. 69, 10117 Berlin, Germany Rechtsfähige Stiftung des bürgerlichen Rechts Legal details: http://www.documentfoundation.org/imprint Mobile Number: +33 (0)6 98 65 54 24. -- To unsubscribe e-mail to: [email protected] Problems? http://www.libreoffice.org/get-help/mailing-lists/how-to-unsubscribe/ Posting guidelines + more: http://wiki.documentfoundation.org/Netiquette List archive: http://listarchives.libreoffice.org/global/marketing/ All messages sent to this list will be publicly archived and cannot be deleted
