On 2022-09-16 at 20:47 +0000, Gellner, Oliver wrote:
> I can’t provide real research and I believe as well that 99% is
> exaggerated, but in my experience it’s more likely that a given
> random person is NOT regularly checking his spam folder than he is
> checking it. That‘s why I only vaguely wrote „vast majority“.
> 
> Some years ago an important email was sent to several hundred
> employees. The email was classified as spam and routed into the
> respective spam folders. One day later, about 10% of the recipients
> had moved the email out of their spam folder. Of course the others
> could have read it in the spam folder (and left it there), but it
> seems unlikely that a large amount of users checked their spam
> folder, found the legitimate email, read it, but let it sit in the
> spam folder.  Based on the feedback of the sender a lot of recipients
> weren’t aware about the contents of this email.
> 
> I can’t say whether 10%, 20% or 30% are regularly checking their spam
> folder, but based on my experience it’s the minority.

I think there are multiple types of users. Assuming a "spam folder
style" of tagging spam:
- Some users will check it at least once a day.
- Some will check it regularly but far in between, maybe once a month 
- Some will only look there when really expecting a message not 
- Some will never look there, at all

I would expect different proportions between personal and business
mailboxes. And in the later case if you knew the positions, that
(should) be a factor as well: sales (or, as mentioned, a recruiter)
_should_ check for misclassified mails pretty often, whereas some other
roles  don't even need email access from outside the company.

The type of client used is probably also correlated to the frequency of
checking the spam folder: POP3 users will tend to be in the bottom
places, webmail and other MUA will probably vary, in how they present
the spam folder (assuming it's subscribed!), if there a count is being
included, if the user has custom folders which require scrolling to
view the spam folder…


Maybe some of the big players on the list could share some stats about
the percentage of people of each "kind" they see. I'm sure [some of
them] will be tracking this.


Regards


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