If you received say... a million ab...@gmail.com emails a day, how would
you handle that?

In a previous life, I worked on an email support tool, and 300 tickets a
day was a really high number for a single agent, and that was mostly
reading and responding with templated responses.

Actually doing any level of investigation would probably be an order of
magnitude less, I'm sure folks on this list have actual knowledge of how
many such tickets they could do.  Now add that we have people who go
through their spam label at gmail and report every single message that we
already knew was spam to ab...@gmail.com plus ~5 other abuse@ addresses
plus to the fbi and other TLAs...

So... 300 abuse agents just to say hi, 3000 to actually investigate?

Now, automating abuse@ requests is more likely at that scale... trying to
find common issues and problems, even across days, or maybe learning
certain reporters as more useful than others... and the reported issues
from that are still a drop in the bucket compared to the known spammy
accounts issues you get from other sources.

Which isn't to say it's not useful, it is, it does find this weird low
level of abuse that tends to be continuous but otherwise below the major
campaigns you're already catching and working on... on the other hand,
ignoring it for too long and you can get a large amount of ground level
abuse noise that is made up of individually small actors.  Or maybe you're
completely missing some new type of spam which is evading your other
feedback mechanisms.

I remember a prominent member of this list complaining about some spam they
were getting, investigating to find that it was a single account which
emailed ~1000 people a day... and they were one of those at least every
couple days.  A spammer with only 1000 msg/day is in the noise, but not to
the receiver, they aren't seeing the hordes of spammers we're catching and
stopping in the millions/day.

There's also the other scale issue, which is preventing 95% of spam is fine
when you're small enough, but as you get larger, the volume of the percent
you miss also becomes larger.  If spammers try to send 1B messages through
you a day and you catch 99% of them, that's still 10M you miss.

None of this is an excuse, it's to spread understanding.  Michael sees what
he sees from us that look simple compared to how he fights spam, we fight
spam in a different way, and he doesn't see what we stop... but that
doesn't mean we shouldn't stop it... but also, if it's easy for him to
catch, then maybe that's ok as well.

And I would definitely agree with Luke that fighting inbound spam is way
easier, as we have the direct feedback signal of the receivers.  There is
obvious spam that we all understand is spam, but there's plenty of mail
that is much harder to reason about... especially if it's in languages we
don't speak, or maybe it's some vendor that's just over played it's
marketing.

And yes Florian, preventing bad signups and detecting hijacked accounts
does become more important and can be done better with scale.  Someone
automating creating 5 accounts/day to spam is harder to catch than someone
doing it with 1000... The five accounts a day guy is probably doing 419 or
high-level phishing scams with much higher value per account, and maybe
buying real sim cards for them.

We can always do better.  When people start to complain, it probably means
we're missing something new or have let the low level things grow too much.
Thanks.

Brandon

On Thu, Feb 4, 2021 at 1:44 PM Hans-Martin Mosner via mailop <
mailop@mailop.org> wrote:

> Am 04.02.21 um 17:43 schrieb Luke via mailop:
>
> Preventing outbound spam on a large system is a far greater challenge than
> stopping inbound spam. The technical challenges are similar, but the
> logistical challenges of preventing outbound spam without pissing off
> customers is *far* greater than the challenge of preventing inbound spam
> without pissing off customers.
>
> Proactively preventing spam can be difficult, that's true.
>
> But what you can do is to be receptive to abuse reports and act on them
> swiftly, and that is where the Goog fails. Not accepting e-mailed abuse
> reports is one way of saying "we don't care".
>
> Cheers,
> Hans-Martin
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> mailop@mailop.org
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>
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