Hi,

IMHO A football club reduces prices not only to attract a bigger crowd for 
one match, but to impress that crowd during that match to such an extent 
that they believe that it is worthwhile to come back to the next FULL PRICED 
game.

Consider the following:

1. Reducing prices has a negative affect on your loyal base of support, who 
willingly pay full price, or are season ticket holders. You do not want to 
pi55 off your loyal supporters.

2. Reducing the price has to be timed in conjunction with a game which the 
club has a more than 50/50 chance of winning, otherwise, the extra crowd you 
have attracted in by reducing prices, will not see that it is such an 
attractive option if the team gets beaten, and therefore may not come back 
for the next game.

3. Reducing ticket prices enables your loyal support to attend at a fraction 
of the price, when since they are loyal, they are willing to give you full 
price anyway. Why risk it?

4. Currently LUFC do not look likely to have a better than 50/50 chance of 
winning any game. Would playing in front of an extra 10,000 or so make our 
team any better?

So, based on these considerations (and there may be others) what would you 
do if you were in Cuddly Kens boots? I personally think that these schemes 
are only short term gimics, crowds increase when teams are playing 
attractive and successful football. Some chance eh!


Ossie
(semi professional lurker)



>Dave - you're talking sense - cease immediately - not allowed on such
an emotive issue....etc

 >>snipped Daves maths calculations

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