For me, the new Flex logo should send a promising sign to all those companies who have lost money, and, to all Flex developers who got fired during the last couple of weeks. "Stability over Philosophy" should be the credo of this new logo, and, the message of the new Apache Flex logo should be clear and simple:
"Flex is still Flex, and, now even better managed by Apache" http://code.google.com/p/masuland/wiki/ApacheFlexLogoProposal -- Sebastian