Stewart Alsop is not just any customer.  You'd be better off thinking of
him as a reporter.  It's not a perfect analogy by any means, but think of
it as: Elon Musk is to Stewart Alsop as Donald Trump is to Megyn Kelly.  As
a business person, would you want to piss off Megyn Kelly or Brian Williams
or Ted Koppel?  That's just stupid.  https://medium.com/@salsop has 2900
followers, and https://twitter.com/salsop has 13,400 followers.  Why would
you take a bad experience and magnify it that much?

I've seen Tesla go way out of their way to turn bad customers into good
ones.  I know someone who was so pissed off at Tesla that she was calling
attorneys, simultaneously investigating the California lemon law and a
class-action lawsuit.  But the Sunnyvale Tesla service center turned her
around.  I mean, wow.  (Aside: Tesla customer service really is
exceptional.)  Elon should have apologized for being late, thanked Stewart
for his time in attendance, and promised that in the future the food would
be better and there would be more cars to look at, if not to drive.  I
don't know why he didn't do that in this case.

On Fri, Feb 5, 2016 at 10:38 AM, Cor van de Water via EV <[email protected]>
wrote:

> Elon might have felt insulted but he is enough of a businessman that he
> recognizes a bad deal and the blogger is now beating himself that he was
> such a BLIEP and continue to feel stoopid in his BMW while everyone has a
> field day and understand that owning a Testa may require some class, it is
> not for rude losers. I consider this a brilliant move from Elon. No wonder
> they do not need a marketing dept.
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