On Mon, Jan 20, 2025, 7:39 AM Gunnar Larson <g...@xny.io> wrote:
> > Art Director/Designer: Sidney Myers > Copywriter: Evan Stark > Agency: Doyle Dane Bernbach, Inc. > Client: Whirlpool > > HERE'S YOUR CHANCE TO FIGHT CITY HALL > > If you have a product you are not happy with, what do you do? Sit and > sulk? Moan to your next-door neighbor? Promise yourself that you'll never > buy another product from the manufacturer? A lot of good that will do. No, > Mr. and Mrs. Consumer, that's not the answer. If you have a gripe, let the > manufacturer know. Call him up. Write to him. Keep after him until he does > something about it. Because nothing bothers a reputable manufacturer more > than dissatisfied customers. > > We at Whirlpool believe in putting our money where our mouth is. We > believe we make the best appliances you can buy. Automatic washers, dryers, > refrigerators, air conditioners, dishwashers, etc. And we also believe our > Tech-Care Service specialists provide the best service in our field. In > addition, we were the first to do away with the complicated standard > warranty and replace it with a fully binding, easy-to-understand warranty > letter. We were first to provide a free, nation wide telephone number > (800-253-1301) for service information. And we were the first to have > consultants answer your calls, thereby solving many of your problems right > over the phone. > > But still and all, we know that you can't please all of the people all of > the time. That's the reason for the blank letter on the facing page. If you > have a gripe about us, we want to know so we can do something about it. > Just write your complaint, tear out the page and mail it to us. If you know > anything at all about Whirlpool, you know it won't be ignored. > > By the way, if you have something nice to say about us, we'd like to hear > that too. > > Steve Upton > Vice President, Consumer Services Division > Whirlpool Corporation >