On Mon, Jan 16, 2017 at 7:01 PM, Al Kossow <a...@bitsavers.org> wrote:
> https://en.wikipedia.org/wiki/WYSIWYG > > Etymology > > The phrase "what you see is what you get", from which the acronym derives, > was a catchphrase popularized by Flip > Wilson's drag persona Geraldine, first appearing in September 1969, then > regularly in the early 1970s on The Flip Wilson > Show. The phrase was a statement demanding acceptance of Geraldine's entire > personality and appearance. > > As it relates to computing, there are multiple claims to first use of the > phrase: > > In mid-1975, John W. Seybold, the founder of Seybold Publications, and > researchers at PARC, incorporated Gypsy > software into Bravo to create Bravo 3, which allowed text to be printed as > displayed. Charles Simonyi and the other > engineers appropriated Flip Wilson's popular phrase around that time.[13][14] > Barbara Beeton reports that the term was coined by Bill Tunnicliffe in a > presentation at a 1978 committee meeting > involving the Graphic Communications Association (GCA), the American > Mathematical Society (AMS), and the Printing > Industries of America (PIA).[15] > The phrase was coined in 1982[16] by Larry Sinclair, an engineer at > Information International, Inc. ("Triple I") to > express the idea that what the user sees on the screen is what the user gets > on the printer while using the "page layout > system", a pre-press typesetting system first shown at ANPS in Las > Vegas.[when?] > > Sure... My point is that a very similar phrase ('What you see, you get') was used by a camera manufactuer some 15 years earlier (at least). -tony