Does anyone have any thoughts as to when that term, or a near equivalent was first used?
The reason I ask is that I have been looking in some old photographic books and have turned up a 1954 advert for the Wrayflex (an obscure British single lens reflex camera). The text ends with : ;...through the lens focusing at any distance. No adjustment for paralax. No coupled rangefinder. Just the simple axiom ... "What you see, you get" ' I wonder what predates that usage (if anything) -tony
