I think Angry Birds, which is played by millions of people for long
periods of time with in-your-face ads is one extreme.   Another
extreme could be something like my app which has a high price ($9) and
still gets 10-15% conversion of free to paid on a daily basis.   So
Angry Birds gets 100% of their revenue from ads, and I make 99%+ of my
revenue from the paid version.

As I said before, the only reason I have ads is to 1) show house ads
for the paid version and 2) as an annoyance factor.  Even if AdMob
said that we wouldn't pay you at all, I couldn't care less since what
I earn from the ads doesn't even cover the cost of the busride to
work.

Another factor is the target audience.  The kiddie that sees the shiny
ad in Angry Birds will think it's a button and just click on it to see
what happens.  My app, which is finance app tend to attract (my guess)
a somewhat more mature and educated crowd, who wouldn't even think of
clicking on an ad no matter what.



On Dec 4, 6:52 am, TreKing <[email protected]> wrote:
> On Fri, Dec 3, 2010 at 4:02 PM, Emanuel Moecklin <[email protected]>wrote:
>
> > I don't agree with Zsolt.
>
> I do.
>
> > There are many factory besides the number of downloads that influence the
> > revenue from ads:
>
> All true - but the biggest factor is volume. You can optimize all those
> other factors but if your app is only in the hands of a few hundred or even
> few thousand people, it's not going to add up to much.
>
> While Zsolt might make more money with his paid version and while this might
>
> > be the case for many developers that make a couple of $ per day, most of the
> > revenue is made by serving ads.
>
> I'm sure you're right, but I'd love to see stats relating to this. Also
> "most" of the revenue made by ads is probably a result of "very few" apps.
>
> > It's just a matter of getting a large piece of the cake instead of just a
> > tiny one ;-).
>
> Exactly. But the number of developers that manage to get this large piece
> are very few - and I'm guessing the OP is not going to be one of them (no
> offense) - at least not anytime soon.
>
> I'm just guessing but Angry Birds probably makes many thousand dollars each
>
> > day, just by serving ads ;-)..
>
> I'm just guessing, but Andry Birds probably has several million people
> playing their game on a daily basis. That is the very rare exception. The
> average developer is pretty much guaranteed to make more money on selling a
> paid app outright than relying on ads.
>
> ---------------------------------------------------------------------------­----------------------
> TreKing <http://sites.google.com/site/rezmobileapps/treking> - Chicago
> transit tracking app for Android-powered devices

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