Hello and thank you for your answer and time

You are right, I want to check my keywords rank (position) to automaticly 
adjust BID by using the API.

I understand that the keyword cost can be different by gender, location, 
.... 
But, how to test each possibilty ? Because, I think the only one 'offical 
tool' is AdPreview and you can not put all that possibilities to run some 
test ? 
So, Google can do whatever it wants and nobody can check where is going our 
money ?? 
... 
... 
I'm kidding... Maybe not :p 

When you say that not every end users gets the same ads, I not fully agree 
with you. With the good keyword and the good targeting (ex : Location +  
computers device Bid + 10 % for smartphone device), I assure you that every 
one will have your annonce ;) 
But, one more time, it is not working for every keywords.

Our campaing are targeting for ours clients needs. So we know location, 
gender kind and device type we need to target. Also, we check frequently 
ours annonces to be sure they have and keep the best quality scores 
possible. 
Of course, a competitor can raised his cost on a specific device and be 
better than us ! That's the game.
But, if a competitor wants to have a fight in my target area, it seems to 
be fair that I am the first to know and I can decide if I want to fight 
back or not ? However, at this moment, I will know it maybe one hour 
later... Can you imagine how many clics I will lose even if I have the 
money to directly put back my keyword in top positons by using Bid 
modifiers with the Api ?? 
About Bid modifier : As you certainly know, if you have a bid at 20€ on a 
keyword and your closest competitor (in second position) have put 10 €, 
Google will take you around 12€ by clic. But if you can check your 
position, you can also decrease your bid to be in the right position with 
the right price and just set a bid 10.10 € (1.90 € money saved by clic....)



About the average positons at 0, I know that is because those keywords do 
not have impression yet. 
But, again, it seems to be fair that I could know if I will be in a good 
rank on the first impression (I do not talk about Shopping result of 
course) 

Thank you again,
Regards

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  • How to check ... Pierre Augereau
    • Re: How ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API Forum
    • Re: How ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API Forum
      • Re: ... Pierre Augereau
        • ... Zweitze
          • ... Pierre Augereau
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                • ... 'Josh Radcliff (AdWords API Team)' via AdWords API Forum
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