I understand that you want to see which keywords rank high, and which not?

I doubt you can get what you want. After all, your positions depend not 
only on your quality score and bid, but also on the quality score and bids 
of your competitor.

But more important: Do you realize that not every end user gets the same 
ads? Bid modifiers play an important rule here.
Assume one of your competitors sets a bid modifier on gender, eg. for women 
your competitor bids 300% of the original bid. Because of that, it is quite 
more likely that his ad will rank higher when a lady searches on that word. 
So, if you want to see how your keyword ranks, make sure for both men and 
women, and unknown (where Google doesn't know the gender of the user).
But that's not all. Say another competitor has an ad for an app install, 
and therefore only bids on mobile devices. So he sets a bid modifier on 
device type. So, apparently the device type is also an important factor on 
the ranking of your ads. Make sure you test all device types on which you 
can set a bid modifier. In fact you should test all possible combinations 
of gender and device type.
But that's not enough. You can also set bid modifiers on location. Not all 
locations are supported, you can only set bid modifiers for a few thousand 
locations.

You get the idea? You may think that all this doesn't apply to you because 
you don't use bid modifiers, but remember that your competitors may use 
them.

And that's not all, you can also set bid modifiers on time of day (or day 
of week). So if you notice a sudden drop or rise, it may be because one of 
your competitors used a bid modifier starting the past hour. And AdWords 
still knows more different bid modifiers...


You may want to rethink what you intend to achieve.


In your starting post you also mentioned the average position was sometimes 
0. I have two different explanations for this:

   1. Results on the display network. Google can't really determine where 
   your ad was visible on the external website so they just report 0.
   2. Shopping results. In Google shopping users can change the ordering 
   (eg. by price, alphabetically on name etc.) meaning you don't have a real 
   position.




On Thursday, December 21, 2017 at 2:32:57 PM UTC+1, Pierre Augereau wrote:
>
> Hello,
>
> Thank you for your time and for this sharing.
>
> But for now I'm still stuck and no way to keep working correctly... 
> As I saw on all forums, just the fact to want to ask 'keywords position in 
> real time' seems to be the Devil himself :o :o 
> In ours previous messages, we agreed on that MCM and reports from API are 
> not accurates because there is delayed time (more or less important). So 
> how to be reactif if I can not know where I am on Google Search on a 
> specific time ?
> Morover, an average position is also not accurate because it is an 
> average. Example : 
> - 1 hour and 10 impressions with positions 1, 2, 1, 2, 1, 2, 1, 2, 1, 2 => 
> avr = 1,5 but those positions are good
> - 1 hour and 10 impressions with positions 1, 1, 1, 1, 1, 1, 1, 1, 1, 7 => 
> avr = also 1,5 but even 1 hour later (with delayed time), you do not know 
> that your keyword is gone from the top of the first page !
> And I don't talk about keyword with no impression who have an average at 
> 0.0... just need to wait the first impression and whish good luck to the 
> keyword to be in a good position with the good price ?
>
> At least, is there any way to automatcly interrogate 'Google Search' or 
> 'Google AdPreview' to check my own keywords ??
> And yes, I said automaticly because check thousands keywords, except to 
> have an army of people, is humainly impossible.
>
> Thank you again 
> But please, give me a solution.
>

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  • How to check ... Pierre Augereau
    • Re: How ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API Forum
    • Re: How ... 'Bharani Cherukuri (AdWords API Team)' via AdWords API Forum
      • Re: ... Pierre Augereau
        • ... Zweitze
          • ... Pierre Augereau
            • ... Zweitze
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