Hi again. I tried your suggestions. Now I get the proper costs (according 
to the adwords UI) for Total - Search and Total - Shopping. However, Total 
- Display Network doesn't match. 

I'm using awql like this

SELECT 
AdGroupId,AdGroupName,CampaignId,CampaignName,Device,Clicks,Cost,Date FROM 
DISPLAY_KEYWORD_PERFORMANCE_REPORT WHERE AdNetworkType1='CONTENT' DURING 
20150601,20150601

The cost I get is $106.54 when the adwords UI says $2,764.24. Clicks are 
way off too, 208 vs 3969.

Something must be missing in my query - any ideas?

On Wednesday, July 15, 2015 at 1:09:10 PM UTC-7, Anthony Madrigal wrote:
>
> Hi Tim,
>
> It seems like the screenshot you sent me was from the Campaigns tab. You 
> should be comparing the costs here with the Campaign Performance Report 
> <https://developers.google.com/adwords/api/docs/appendix/reports/campaign-performance-report>,
>  
> not the *Keywords Performance Report *since that will not show 
> impressions that are not based on your keyword criteria such as Shopping 
> Campaigns.
>
> Ideally, you could compare results from the *Keywords Performance Report 
> *with 
> the Keywords tab in the UI. However, "*Total - all account" *will *not *be 
> able to compare it with the report since "Total - all account" includes 
> metrics such as impressions that are not attributable to keywords.
>
> As a workaround:
>
>    - Run a *Keywords Performance Report *where *AdNetworkType1 = SEARCH *and 
>    compare that with *Total - Search *in the UI
>    - Run a Display Keyword Performance Report 
>    
> <https://developers.google.com/adwords/api/docs/appendix/reports/display-keyword-performance-report>
>  where 
>    *AdNetworkType1 = CONTENT *and compare that with *Total - Display 
>    Network *in the UI
>    
> Cheers,
> Anthony
> AdWords API Team
>

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