Eric -
Thank you for your quick response. We actually went back and modified
the 'GetRelatedKeywords.php' file from the v2009 client library
examples with those additional parameters. It corrected the average
monthly search volumes (to show only US volumes) but the global
volumes stayed the same. Both of these numbers (the average and the
global) are still too high.
Using the same example: "twin air bed"
Global EXACT match: 2900 (API) vs 320 (KW Tool)
Local EXACT match: 2400 (API) vs 260 (KW Tool)
It actually makes sense that this only changed the local numbers since
we only added language and country parameters - the global numbers
should not change regardless of the language and country, correct?
Can anyone else verify my numbers and the variance in returns we are
seeing between the API and the KW tool?
Thanks -
Brian
On Jun 24, 3:30 pm, AdWords API Advisor <adwordsapiadvi...@google.com>
wrote:
> Hi Brian,
>
> The difference is likely due to a difference in targeting. By default
> the Search-based Keyword Tool targets the results to your language and
> country (English and United States for example). The API on the other
> hand doesn't target the results by default, and will return the
> statistics for all languages and countries. To emulate the results of
> the keyword tool you need to include a LanguageTargetSearchParameter
> and CountryTargetSearchParameter.
>
> http://code.google.com/apis/adwords/v2009/docs/reference/TargetingIde...
> http://code.google.com/apis/adwords/v2009/docs/reference/TargetingIde...
>
> Best,
> - Eric Koleda, AdWords API Team
>
> P.S. The GlobalMonthlySearchesSearchParameter and the
> AverageTargetedMonthlySearchesSearchParameter are only required if you
> want to limit the results to only ideas that have certain amounts of
> searches. If you just want to return those values you need only to
> include the GLOBAL_MONTHLY_SEARCHES and
> AVERAGE_TARGETED_MONTHLY_SEARCHES AttributeTypes respectively.
>
> On Jun 23, 5:59 pm, Brian Jensen <bri.m....@gmail.com> wrote:
>
> > Hello -
>
> > We are using the TargetingIdeaService with the
> > GlobalMonthlySearchesSearchParameter and the
> > AverageTargetedMonthlySearchesSearchParameter with the STATS
> > RequestType in order to return search volumes for specific keywords.
>
> > When I compare these results with the AdWords Keyword Tool, I'm
> > baffled as to why the volumes are so far apart.
>
> > Example: "twin air bed"
> > Global EXACT match: 2900 (API) vs 320 (KW Tool)
> > Global PHRASE match: 6600 (API) vs 1000 (KW Tool)
> > Global BROAD match: 33100 (API) vs 3600 (KW Tool)
>
> > In reading previous posts, I understand that the API should more
> > closely match the SK Tool results than the Keyword Tool but even this
> > doesn't hold true. For the example above the SK Tool returns 190.
>
> > Any ideas what we're doing wrong?
>
> > Thank you -
> > Brian
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