I do not think the tagline should be a question.
On Mar 15, 1:44 pm, mart <msenecal...@gmail.com> wrote: > Just throwing in my 2 cents worth, > > Personally, I kind of like the that it says Enterprise, but as > mentioned here, depends on who's reading it. This is my first try in > world if open source so the experience may speak to me differently > than let's say the younger crowed who may be growing up with it. So my > take on it as well as the enthousiasme I may have for it is in fact > telling of previous experiences. When I have to get up in front of > folks (usually at a much higher pay grade ;) ) and talk about where I > want to take my projects and how I want to handle the releases of > their software, I tend to speak about "what's exciting about web2py" > and much less about "how it will help us be more productive". > Somethings tend to be the same (at least that how I see it), I never > would have sold the idea or even have gotten as far with convincing > my current employer to dump and trash all current processes and > associated resources & tools without showing conviction and > excitement. I sold them on this because i relied on what I liked about > web2py and what could inspire me, which is something I never would > have been able to to do any other way. > > Personally, i find I care a lot less abut being productive and MUCH > more about being excited about being productive. I like web2py, and I > like python, I like that i can start something and quickly see things > happen and I really like that I can take time to think about changing > things around, scaling other things upwards, etc, and I can do this > because web2py has a community where one can login post a question and > get quick answers (as well as good exchanges that make me think). > > Given the choice, that's what I would rely on to tag web2py... i would > choose something that sounds exciting, has community and something > that inspires... (all the great technical details are without a doubt > impressive and great, but that would put me in "shopping mode" as > opposed relying on impression. so I would ask a question instead... > > "what inspires you?" > > Who wouldn't look twice at a t-shirt with a big red tree on it that > aks a question like that? > > anyways, > > That's it, > Mart :) > > On Mar 15, 12:56 pm, Anthony <abasta...@gmail.com> wrote: > > > > > > > > > I haven't come up with any great tagline ideas of my own yet, but as we > > generate ideas, it might be useful to first think about some of the > > distinctive attributes and goals of web2py and its community. Here are some > > things I think about when I think of web2py: > > > - Easy (to set up, learn, use, distribute, and deploy) > > - Rapid development, productive, efficient, compact, concise > > - Feature-packed, comprehensive > > - Secure > > - Stable (backwards compatible) > > - User-focused > > - Innovative > > - Well integrated > > - Actively developed, constantly improving, frequent releases, fast bug > > fixes, responsive to user needs > > - Friendly, open, welcoming, helpful, supportive > > - Professional, mature, serious > > - It's for everyone, from beginner (wizard, plugin_wiki) to expert > > > The book preface also provides some good > > inspiration:http://www.web2py.com/book/default/chapter/00 > > > We should also be mindful of different potential audiences we may want to > > target, which may include small or solo web dev companies; internal web > > developers within larger organizations; web-based businesses; non-Python > > professional developers (e.g., coming from PHP, Java); beginners who are new > > to web dev and/or Python; entrepreneurs; managers within organizations or > > external clients who have to approve the use of the framework; instructors > > who are teaching web dev; etc. Different types of users will care more about > > different sets of attributes. > > > I think one challenge that web2py has in terms of communication is that it > > is appealing both to beginners and to professionals/experts. The problem is, > > when you advertise how easy and simple something is for beginners, experts > > might assume it is going to be too basic or constraining to meet their > > needs. On the other hand, if you advertise how powerful, flexible, and > > productive something is for experts, beginners might assume it will be too > > difficult and overwhelming for them. web2py has managed a great feat by > > being very easy but also very comprehensive, powerful, and flexible. It's > > got something for everyone. > > > Anyway, those are just some things to think about. So far, I think my > > favorite proposal has been: > > > - "Productivity by Design" > > > Here are some other options: > > > - "web2py - The Web framework for Django users with deadlines." > > - "web2py - Why are you reading this tagline? You could have built a web > > app by now!" > > > Finally, although the term "enterprise" is sometimes misunderstood and even > > mocked, it clearly appeals to some potential users because it suggests that > > the framework is serious, stable, secure, professional, well-supported, etc. > > So, even if we're dropping "enterprise" from the tagline, I think we should > > still strive to communicate that aspect of the framework and community. > > > Best, > > Anthony