Just throwing in my 2 cents worth, Personally, I kind of like the that it says Enterprise, but as mentioned here, depends on who's reading it. This is my first try in world if open source so the experience may speak to me differently than let's say the younger crowed who may be growing up with it. So my take on it as well as the enthousiasme I may have for it is in fact telling of previous experiences. When I have to get up in front of folks (usually at a much higher pay grade ;) ) and talk about where I want to take my projects and how I want to handle the releases of their software, I tend to speak about "what's exciting about web2py" and much less about "how it will help us be more productive". Somethings tend to be the same (at least that how I see it), I never would have sold the idea or even have gotten as far with convincing my current employer to dump and trash all current processes and associated resources & tools without showing conviction and excitement. I sold them on this because i relied on what I liked about web2py and what could inspire me, which is something I never would have been able to to do any other way.
Personally, i find I care a lot less abut being productive and MUCH more about being excited about being productive. I like web2py, and I like python, I like that i can start something and quickly see things happen and I really like that I can take time to think about changing things around, scaling other things upwards, etc, and I can do this because web2py has a community where one can login post a question and get quick answers (as well as good exchanges that make me think). Given the choice, that's what I would rely on to tag web2py... i would choose something that sounds exciting, has community and something that inspires... (all the great technical details are without a doubt impressive and great, but that would put me in "shopping mode" as opposed relying on impression. so I would ask a question instead... "what inspires you?" Who wouldn't look twice at a t-shirt with a big red tree on it that aks a question like that? anyways, That's it, Mart :) On Mar 15, 12:56 pm, Anthony <abasta...@gmail.com> wrote: > I haven't come up with any great tagline ideas of my own yet, but as we > generate ideas, it might be useful to first think about some of the > distinctive attributes and goals of web2py and its community. Here are some > things I think about when I think of web2py: > > - Easy (to set up, learn, use, distribute, and deploy) > - Rapid development, productive, efficient, compact, concise > - Feature-packed, comprehensive > - Secure > - Stable (backwards compatible) > - User-focused > - Innovative > - Well integrated > - Actively developed, constantly improving, frequent releases, fast bug > fixes, responsive to user needs > - Friendly, open, welcoming, helpful, supportive > - Professional, mature, serious > - It's for everyone, from beginner (wizard, plugin_wiki) to expert > > The book preface also provides some good > inspiration:http://www.web2py.com/book/default/chapter/00 > > We should also be mindful of different potential audiences we may want to > target, which may include small or solo web dev companies; internal web > developers within larger organizations; web-based businesses; non-Python > professional developers (e.g., coming from PHP, Java); beginners who are new > to web dev and/or Python; entrepreneurs; managers within organizations or > external clients who have to approve the use of the framework; instructors > who are teaching web dev; etc. Different types of users will care more about > different sets of attributes. > > I think one challenge that web2py has in terms of communication is that it > is appealing both to beginners and to professionals/experts. The problem is, > when you advertise how easy and simple something is for beginners, experts > might assume it is going to be too basic or constraining to meet their > needs. On the other hand, if you advertise how powerful, flexible, and > productive something is for experts, beginners might assume it will be too > difficult and overwhelming for them. web2py has managed a great feat by > being very easy but also very comprehensive, powerful, and flexible. It's > got something for everyone. > > Anyway, those are just some things to think about. So far, I think my > favorite proposal has been: > > - "Productivity by Design" > > Here are some other options: > > - "web2py - The Web framework for Django users with deadlines." > - "web2py - Why are you reading this tagline? You could have built a web > app by now!" > > Finally, although the term "enterprise" is sometimes misunderstood and even > mocked, it clearly appeals to some potential users because it suggests that > the framework is serious, stable, secure, professional, well-supported, etc. > So, even if we're dropping "enterprise" from the tagline, I think we should > still strive to communicate that aspect of the framework and community. > > Best, > Anthony
