You don't "advertise" web2py.  You "advocate" it.  Advertising is done
by companies to sell products -- and is generally paid for in some
manner.  Advocacy is done to bring attention to causes or movements.
Web2py is more of a movement than a product, in my opinion.  (OK, by
some standards, maybe an "insurgency" is more appropriate, if you are
a Django or Pylons fan.)

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