Mark Wieder wrote:

> On 12/18/2015 03:03 PM, Richard Gaskin wrote:
>> Mark Wieder wrote:
>>  > Yeah, that's an impressive list.
>>  >
>>  > But "3.5x Faster" than what?
>>  > It's like those ads that feature "20% less fat"
>>  >
>>  > Nice to see that kilted Kevin has a glass of scotch close at hand
>>
>> I dunno, the performance boost seems reasonably well reflected in my
>> most recent benchmarks:
>> <http://forums.livecode.com/viewtopic.php?f=67&t=22072&start=45#p135752>
>>
>
> No question about that. Just amused by the wording.

Yes, their promo copy is habitually a bit heavy-handed.

They'd do well to tone it down a bit, err on the side of underselling. Let the excellence of the product speak for itself.

A gene pools go, people who find programming enjoyable tend to represent the higher side of the IQ bell curve. Like any street-wise salesman will tell you, the smarter the target the softer the sell.

--
 Richard Gaskin
 Fourth World Systems
 Software Design and Development for the Desktop, Mobile, and the Web
 ____________________________________________________________________
 ambassa...@fourthworld.com                http://www.FourthWorld.com


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