This is good analysis. Our existing community is quite a bit bigger so plenty more to be convinced there. But you're right we need to reach a broader community. Millions remember HyperCard which is our strongest card (pardon the pun).
Question: how good do you think the video really is for those outside the community? We were very pleased with it when we launched it but I wonder if we are a little close to it and there is more we could do to make it connect better? Would be great to get some more objective feedback. Sent from my iPhone On 1 Feb 2013, at 20:39, Ben Rubinstein <benr...@cogapp.com> wrote: > On 31/01/2013 19:33, Monte Goulding wrote: >> Dropping back and the funding is coming in too slow. >> >> If you multiply yesterday's pledges by 29 and add the 32002 from the first >> day then we are looking at 282,446. Kicktraq still says we are trending >> above target but it won't in a few days if we don't pick things up. > > Yep. Overall, Kickstarter analysis (see Michael Wolf) is that 20%-30% is the > tipping point - most projects that fail, fail with less than 20% of their > goal; almost all that get past about 30%, succeed. > > But I'm not sure that analysis, or Kicktraq's trends and projections, really > apply or help here, because of our unusual situation: there's a certain > community that already knows and loves LiveCode, most can be convinced that > this would be a good thing, and a certain proportion are prepared to donate > to help it happen - and almost all the members of that community are easily > reached, and probably already have been. > > So that first heady rush that took it to 10% wasn't really indicative of the > same kind of progress as it would if made by some random new bright idea from > some new bunch of bright people that hardly anyone's heard of - ie the > typical at least tech Kickstarter project. Rather, that represented the easy > bit - tapping the existing community. I'm not saying that's over - many > people are still thinking about it, or still to be convinced, who may yet > decide to contribute; and some people who have contributed, may be prepared > to contribute more. I'll expect more emails from Kevin like the one today at > regularly intervals over the next month. But I'd guess a large proportion of > the funding that's available from the community has been tapped. > > So now the hard part starts - the remaining 88% or whatever has to be beaten > out of the people who've mostly never heard of LiveCode (although some of > them have at least heard of HyperCard, and they should be the next softest > target). In many ways the situation more closely resembles starting from > zero to raise £305K, than it does being 12% of the way towards £350K. > > So fun though all the Kicktraq graphs, and stacks that go ping* are: what we > really need to do be doing is not watching the meter, but getting out on the > street and shouting the news. If you have a following, shouting it to them; > and if you know someone with a bigger following, persuading that person to > shout it to their following. > > How I wish I had a following. > > Ben > > *although, if the stack that went ping was easily distributable as an example > of the power of the language... > > _______________________________________________ > use-livecode mailing list > use-livecode@lists.runrev.com > Please visit this url to subscribe, unsubscribe and manage your subscription > preferences: > http://lists.runrev.com/mailman/listinfo/use-livecode _______________________________________________ use-livecode mailing list use-livecode@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-livecode
