On 31 January 2010 14:28, Steve <yorvik.ubu...@googlemail.com> wrote: > > A new thread to discus a possible TV advert
Personally, I think it would be hard to answer a broad set of questions in one advert. The chance of missing the point for a broad range of potential target audience is too great. therefore, it would be better not to try. instead, it would be possible to at least raise brand awareness. Start with just a quick flash of a second or two of the Ubuntu 'circle of friends' logo. A little like they do on the run up to Big Brother. Later show the logo with 'Ubuntu'. That way people start to associate the logo and the word. Finally add a tag line and a web address. Those that are really interested will go to the web address, and that can answer all their questions. They will only need to investigate the features that are relevant to them, be they IT professionals or users. This way, when people walk into a computer store that sells machines with Ubuntu on them, they will say, 'OK, I have heard of that!' and not run a mile looking for the familiar Windows or Apple Logo. -- Philip Stubbs -- ubuntu-uk@lists.ubuntu.com https://lists.ubuntu.com/mailman/listinfo/ubuntu-uk https://wiki.ubuntu.com/UKTeam/
