2013/2/27 Svavar Kjarrval <sva...@kjarrval.is>:
> It works until the article name is changed in that particular language,
> then it won't work for any language until it's fixed, if ever. Of course
> one could argue it's very unlikely in the case of a famous franchise but
> what about less famous places that have a Wikipedia entry?


Wikidata seems to be a reference to article names, so it will fail
just the same in the case the articles get restructured (what happens
continuously). Take the McDonald's Corp. vs. "McDonald's Deutschland
inc." example: currently there is only one WP article (the one about
McDonald's in German language) that speaks about "McDonald's
Deutschland inc.". So how would you tag this? All of them might be
brand=McDonald's (whether they are operated by the German company or
the American one or are a franchise operated by another company (the
latter is the most usual case). The actual operator would be either a
third party or one of the McDonald's companies, you can tag this to
operator (even if it is also of very few interest to most users).

Now: if it were McDonald's Deutschland to operate the place, would you
then add the wikidata-tag of McDonald's to it, because the only
article that apparently speaks about McDonald's Deutschland inc. is
the article linked from there? It won't help anyway (to distinguish
between the American and the German McD), and as soon as a "McDonald's
Deutschland inc." articles gets created it would also be somehow
"wrong".

The problem is that wikipedia is not a database about companies, it is
an encyclopedia where it doesn't necessarily make sense to have a
distinct article for every business, and this doesn't seem to be
overridden by the wikidata concept (as it looks now).

Cheers,
Martin

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