Hello Chris,
Mobile preference increases the change the ad will be used on Mobile device
and lowers it for Desktop. It does not guarantee this though as other
factors are also considered.
There is no way to create a mobile-only search campaign as of v201302 with
AdWords.
-Danial, AdWords AP
I essentially asked this question a while back on the general AdWords
forum, since this isn't specific to the API:
https://www.en.adwords-community.com/t5/Manage-ads/mobile-optimized-ads/m-p/125392.
The gist is that if you only have ads that are not mobile preferred in an
ad group, they will
Chris,
As I understand the DeviceAdPreference, the wording in that documentation
is misleading. The way it is written sounds like the flag indicates that
the ad prefers mobile devices, when it would be more accurate but a bit
abstract to say that mobile devices prefer the Mobile Preferred ads.
Hi Guys,
Looking here
https://developers.google.com/adwords/api/docs/guides/enhanced-campaigns I
see that enhanced campaigns have the option of setting Device Ad Preference
on ads. The page goes on to say "Marking ads as Mobile Preferred tells the
serving system that mobile devices are favored