In my sale campaign, broad match keywords like "Order Glasses Online" and
"Order Prescription Glasses Online" are giving me a ROAS of 3, and I have
2-3 ad groups using these long-tail broad match terms. However, when I try
to increase the budget, I end up with a lot of irrelevant clicks or cli
Hello Team,
I need clarification on keyword match types. Can I use broad, exact, and
phrase match types within a single ad group with a TROAS bidding strategy?
Additionally, should we create separate ad groups for synonyms, like the
keywords "Buy Glasses" and "Order Glasses"?
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