Thanks for sharing this, Max.  It's always good to be reminded of the 
reasons that n-1 > n+1.  

The quote, "They typically rode steel, straight top tube bikes, wore 
natural fibers, and emanated a sense of joy" reminds me of our thread from 
March 2008 
<https://groups.google.com/u/2/g/rbw-owners-bunch/c/rbUCaFLn47M/m/_NR0iRsdLn0J> 
about 
the tweed dot cc folks (their website is still up!).

Omitting Riv/Grant is a journalistic oversight, but Mr. Morales is 29, so 
we need to give him time to catch up on the 40-45 Riv Readers that discuss 
such topics.  Or perhaps he should have known? (He interviewed 
<https://bikepacking.com/plog/philly-bike-expo-2025-part-1/> Will Keating 
at the Philly Bike Expo and reported 
<https://bikepacking.com/bikes/bikes-of-bike-camp-2025/> on other 
all-roadish Rivs in 2025).

If I may push back slightly against Mr. Morales's thesis: I *needed* a 2004 
62cm Rambouillet and a 2006 62cm Quickbeam, even if they had essentially 
the same geometry and tires, and even if one of the Ram's 27 gear 
combinations was identical to the QB's.  Alas, one can only stash so many 
bikes in apartment building stairwells. 

Will in NYC


On Tuesday, August 12, 2025 at 10:14:44 PM UTC-4 maxcr wrote:

> I enjoyed the article, it made me wonder if n+1 makes sense or is it just 
> the result of the progression of bike marketing. I don’t know, sometimes Im 
> happy at at N=8, while pondering a bike purchase on FB marketplace or eBay, 
> and sometimes I want to go to N=1 or 2 max and call it a day because I feel 
> the wastefulness of a basement with 6-7 bikes that aren’t ridden often 
> enough.
>
> Also, I found it surprising that Riv and/or Grant weren’t mentioned.
>
> Max
>
> [image: has-marketing-ruined-bikes_share1.jpg]
>
> Has Marketing Ruined Bikes? 
> <https://bikepacking.com/plog/has-marketing-ruined-bikes/>
> bikepacking.com <https://bikepacking.com/plog/has-marketing-ruined-bikes/>
> <https://bikepacking.com/plog/has-marketing-ruined-bikes/>
>

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