Looked up Wald--nothing, Jandd has a Jandd-jp account with 428 followers. Swift has 57.2K followers, and there's no need to follow them since their message is multiplied by influencers and happy customers. Clearly it's up to the companies to do their marketing consistent with their price points, and kudos to Swift for their products and marketing.

My point is that while developing markets for high end stuff is good for the diversity of the marketplace, it has the unfortunate downside of training people to think that perfectly good or maybe even excellent ordinary stuff is not quite good enough which raises the bar for people of modest means or those traditionally less represented among bike riders to join the party. I don't mean to discount the LBSs, coops, and coalitions doing great work to get and keep people riding and smiling at modest cost. Any support for Taiwanese Fender Day?

On 4/8/2020 11:45 PM, Joe Bernard wrote:
Are they at the groovy Instagram party? I follow bikey stuff I come across 
there..albeit a small sample, I don't have an appetite for making that site a 
big habit for me. I'd follow Wald for sure.


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