Last week, I gave a pretty good deal on a Chris King headset to one of our most loyal customers and friends. His income is way down this year because of the economy, and he appreciated the price break, even if he didn't ask for it or expect it. It helped me because it was snowing and -10F outside and income taxes are coming due and, jeez, I need a $100 bill a lot more than I need a Chris King headset collecting dust in my headset box. If I was an altruist, I would have given it to him for free. But this wasn't altruism - I'd consider that this transaction served our mutual interests. I got my money back out of the deal, and he got a really nice headset at a good price.
Now if I was clever at marketing, I could publicly characterize that type of transaction a little differently, and reap the goodwill from customers who do have extra money to spend. Those of us who are in this business have to come to terms with the unpleasant necessity of taking money from people we know and like. We don't necessarily see a clear distinction between trying to make money and trying to do the right thing by our customers. I, for example, don't see that pointing out a "clever marketing ploy" is the same as dismissing it as a bad thing. If a clever marketing ploy allows an out- of-work person to buy a $200 saddlebag, then everybody wins! To be clear, I have personally witnessed or heard stories of cases where Grant and Rivendell did nice things for people, just to be nice. They've done nice things for me, and I know that they're good people. But good people need to eat, too. On Dec 23, 7:11 pm, Big Paulie <pauldgr...@yahoo.com> wrote: > On Dec 23, 3:18 pm, "PATRICK MOORE" <bertin...@gmail.com> wrote: > > " I think, opine, consider, think, presume, and believe that Grant was > wholly altruistic in his offer, and I applaud, congratulate, en-kudo, > praise, commend, and acclaim it whole heartedly." > > Agree 100% ... dismissing as a clever marketing ploy is way off base. --~--~---------~--~----~------------~-------~--~----~ You received this message because you are subscribed to the Google Groups "RBW Owners Bunch" group. To post to this group, send email to rbw-owners-bunch@googlegroups.com To unsubscribe from this group, send email to rbw-owners-bunch+unsubscr...@googlegroups.com For more options, visit this group at http://groups.google.com/group/rbw-owners-bunch?hl=en -~----------~----~----~----~------~----~------~--~---
