On Tue, Apr 3, 2012 at 9:35 AM, Mark Roberts <[email protected]> wrote:
> At a certain point, Pentax has to price their lenses comparably to the
> competition because a lot of people will assume that cheaper means
> inferior and expensive = "better".

The critical thing is that Ricoh/Pentax increase the build quality
(particularly on this specific lens!) so that it's worth the new price
point. Based on the problematic history reported here and elsewhere, I
wouldn't pay this amount of money for the DA*16-50/2.8 lens. I had
one, I sold it to a friend (and I wouldn't do that if I had any
reservations about the one I had), but I've seen reports from others
on everything from poor centering to failed focus motors, and mixed
reviews on warranty service for it too. That could ba a $1400 hassle.

I paid a similar price for a couple of the Olympus ZD lenses I've
owned. Comparing them to the new Pentax lenses I've owned, I could
easily see why they were worth the additional money: far superior
construction quality, flawless reliability. (I won't get into debates
about their optical performance.)

-- 
Godfrey
  godfreydigiorgi.posterous.com

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