PJ, I don't think Ricoh or Pentax know much about big time marketing. The Pentax K-5, 645D, and waterproof P&S's are based on technical quality. The only marketing driven success I see is the crazy colored cameras. I don't know if the margins are big enough to support what you want. These guys are just gonna muddle thru... Regards, Bob S.
On Sat, Jul 2, 2011 at 1:02 PM, P. J. Alling <[email protected]> wrote: > I'm not saying the sky is falling. I will however note that Ricoh killed > their own SLR business when it didn't help the bottom line, in spite of > being a fairly large player in the Photo business, Ricoh is a big company > and they have no room for sentiment. > > My beef is with the article itself. Pentax has good products, what they > need is marketing expertise, and money, (it takes gobs of money to create > and maintain a support network for a product, and manufacture enough of that > product), not technical expertise per se. > > However the author of the article didn't seem to know much about anything > other than marketing hype. He makes an unfavorable comparison between the > 645D and "other" MF systems largely based on MP counts, (and sync speed is > mentioned), and a "consumer" image pipeline. Really? On all specifications > the 645D seems to be very competitive with the vast majority of MF Digital > offerings, but it's a field camera, probably the only digital MF field > camera made, it can double as a studio camera, but... > > He sees the Q system as a direct competitor with the GRX. There are two > problems with this, I don't think the GRX competes with anything other than > the GRX, and we have yet to see if the Q system competes anywhere at all. . > > He thinks Pentax has a robust P&S line. Pentax has largely exited the P&S > market, most of their products kind of me, (with mostly cosmetic > differences*), and a few water resistant Optios of indifferent imaging > specification. > > I live 2-2-1/2 hours from Manhattan, If I lived that close to downtown Los > Angeles I'd probably actually be within the city limits, I see more Pentax > products in stores than I see Ricoh products, and I see damned few of those. > How is Ricoh marketing going to help Pentax, and if Ricoh sees Pentax > marketing helping them, they've been badly misinformed. > > *Hell the I've never seen the I-10 in a store, but I thought I had, it > turned out to be a Kodak, with exactly the same specifications, and > silhouette, (made in the same factory by a third party, ya think?). > > On 7/2/2011 1:14 PM, Bob Sullivan wrote: >> >> PJ, >> The sky is NOT falling! >> A billion dollar+ company just bought a 100 million dollar company for >> its product lines and brand name. >> Hoya wanted the medical business all along (growth segment), >> cameras/lenses were an afterthought. >> So now we are with someone who wants the camera/lenses business. >> This is an improvement over where we were. >> Regards, Bob S. >> >> On Sat, Jul 2, 2011 at 12:04 PM, P. J. Alling >> <[email protected]> wrote: >>> >>> Hum, it's like reading a Gartner Group analysis of the company you work >>> for. >>> If you're on the inside you can see the poor research at a glance. >>> Being >>> aware of Pentax products I can see most of his points are meaningless. >>> >>> >>> >>> On 7/2/2011 12:31 PM, Christine Aguila wrote: >>>> >>>> FYI--cheers, Christine >>>> >>>> >>>> >>>> http://www.bjp-online.com/british-journal-of-photography/news/2083382/pentax-sold-ricoh-sense >>>> >>> >>> -- >>> Where's the Kaboom? There was supposed to be an Earth-shattering Kaboom! >>> >>> --Marvin the Martian. >>> >>> >>> -- >>> PDML Pentax-Discuss Mail List >>> [email protected] >>> http://pdml.net/mailman/listinfo/pdml_pdml.net >>> to UNSUBSCRIBE from the PDML, please visit the link directly above and >>> follow the directions. >>> > > > -- > Where's the Kaboom? There was supposed to be an Earth-shattering Kaboom! > > --Marvin the Martian. > > > -- > PDML Pentax-Discuss Mail List > [email protected] > http://pdml.net/mailman/listinfo/pdml_pdml.net > to UNSUBSCRIBE from the PDML, please visit the link directly above and > follow the directions. > -- PDML Pentax-Discuss Mail List [email protected] http://pdml.net/mailman/listinfo/pdml_pdml.net to UNSUBSCRIBE from the PDML, please visit the link directly above and follow the directions.

