Some cool inspiration, "Mountain guide Ulrich Inderbinen makes his 370th and 
last ascent of the Matterhorn, before his 90th birthday" (1990), wow.

The first is a bit ominous, "I see my comrades of the Matterhorn slipping on 
their backs, their arms outstretched..."  
http://en.wikipedia.org/wiki/Edward_Whymper (1865) .  To the rescue, "Oskar 
Eckenstein asked Henry Grivel to manufacture the first modern crampons 1909." 
http://www.grivelgb.co.uk/info/history/

My brother is an avid mountaineer and experienced the same slipping situation 
with roped in climbers. They survived by using strong engineered rope and 
holding light, short one handed ice axes, also apparently pioneered by Oskar 
Eckenstein.  

Innovative tool makers help climbers to succeed and survive. The Qs to the 
James Bonds of the world. They would make good tag lines for Matterhorn 
Marketplace along with the climber tags for the releases.

Karen

On Jan 25, 2013, at 9:40 PM, Tobias Wunden <tob...@entwinemedia.com> wrote:

> Hi all,
> 
> as we went to the open tickets, we found the one that reads "come up with a 
> tag line for 1.4". We started brainstorming and you can find some of the 
> ideas on the ticket. In addition, Xavier came up with an interesting idea: 
> Why don't we name the Matterhorn releases after the climbers that managed to 
> reach the top? [1] could guide us in chosing the right names. This would 
> immediately bulk-resolve all upcoming "name the release" tickets :-)
> 
> Tobias
> 
> [1]  http://en.wikipedia.org/wiki/Timeline_of_climbing_the_Matterhorn
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