On 7/22/2020 3:45 PM, Marcel Becker via mailop wrote:
However the majority of our users prefer meaningful avatars and brand logos in their email experience as it helps them identify email senders and it helps with them with triaging.
As others have noted, BIMI is a logo-display service, not a security service.
To make this point a bit stronger: BIMI provides no incremental security-related capabilities, such as anti-phishing.
Claims that presenting logos to users aids in anti-phishing efforts are counter-factual. There's no data supporting the view that it's helpful and substantial history that it isn't.
To the extent anyone disagrees with this assessment, it would be quite helpful to see the data.
d/ -- Dave Crocker Brandenburg InternetWorking bbiw.net _______________________________________________ mailop mailing list mailop@mailop.org https://chilli.nosignal.org/cgi-bin/mailman/listinfo/mailop
