Our economic culture demands growth. If a publicly traded company cannot 
sustain grown in revenues and profitability then investors get annoyed and move 
their money elsewhere. 

An incumbent ISV can take a calculated risk and increase prices because we are 
very reluctant to change products. There is the cost of training and sometimes 
conversion. And the cost is sometimes not so much money as it is clock time.  
Not to mention political issues. 

But we all are being pushed and pushed hard to cut costs and grow profits. At 
some point it starts to make business sense to look at competing products. And 
at some other point I guess it makes sense to change products. 





-----Original Message-----
From: IBM Mainframe Discussion List [mailto:[email protected]] On Behalf Of 
Shmuel Metz (Seymour J.)
Sent: Wednesday, May 30, 2012 3:41 PM
To: [email protected]
Subject: Re: ISV software costs based on MIPS

In <[email protected]>,
on 05/30/2012
   at 03:26 PM, Hal Merritt <[email protected]> said:

>No ISV wants a pricing strategy that potentially reduces income.

Does that include a pricing policy that gives customers an incentive to switch 
to a competitor?
 
-- 
     Shmuel (Seymour J.) Metz, SysProg and JOAT
     ISO position; see <http://patriot.net/~shmuel/resume/brief.html>
We don't care. We don't have to care, we're Congress.
(S877: The Shut up and Eat Your spam act of 2003)

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