On 27 May 2015 at 11:30, Michael Ross via EV wrote:

> You didn't account for the roughly 75% reduction in fuel cost to own an EV.

But that's the whole point.  Many vehicle buyers don't!  They think only of 
the up front cost of the vehicle.  

There are many reasons that someone might have that short-sighted outlook.  
Maybe we think the reasons make sense, maybe we don't, but that's a totally 
pointless (and off topic) discussion.  

With education you can change some of these people, but not many. For most 
of them, paycheck-to-paycheck is a life habit, and you can't change it.   If 
you want them to buy EVs, you offer them EVs that serve their perceived 
needs (low purchase cost), or you write them off as EV buyers.

My point was, since EVs have trouble competing with ICEVs on purchase price 
and (at least for some time yet) on utility, let's brainstorm some ways that 
EVs, and ONLY EVs, can be super-convenient for their owners.  Then maybe 
they can compete on convenience and exclusivity.

David Roden - Akron, Ohio, USA
EVDL Administrator

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