I would bet that a huge majority choose one up from the bottom in drive
through car washes.
On Thu, Jul 16, 2020 at 10:00 AM <ch...@wbmfg.com> wrote:

> I wish I could find that study of drive through car wash purchasing
> patterns.  It does seem that people like choosing one up from the bottom.
>
> *From:* Josh Luthman
> *Sent:* Thursday, July 16, 2020 8:21 AM
> *To:* AnimalFarm Microwave Users Group
> *Subject:* Re: [AFMUG] OT: Details on the Starlink router
>
> No because then you can't say "prices starting at".  In my case I'm
> weighted in the middle - people love picking the middle plan.  It doesn't
> matter about speeds at all (they don't know) but the dollars are something
> they're cautious of.
>
> Josh Luthman
> Office: 937-552-2340
> Direct: 937-552-2343
> 1100 Wayne St
> Suite 1337
> Troy, OH 45373
>
>
> On Thu, Jul 16, 2020 at 12:17 AM Darin Steffl <darin.ste...@mnwifi.com>
> wrote:
>
>> Wouldn't you be better off selling one plan like Google? A gig for $70.
>> Or at least get rid of the $50 plan. Do 50 Meg for $60 and gig for $70.
>> That way it's almost a no brainer to go with the gig. 20x more speed for
>> only $10 more!!!
>>
>> I bet your profit would be higher overall, even with slightly fewer
>> customers. I don't think it's about the highest market share, but rather
>> highest profit. We've been working on raising our ARPU for the wisp and
>> we're over $82 right now. Yes we lose a handful of customers from price
>> increases but we overall make more money since most don't cancel. Our
>> customer count has increased every month since we started in 2012. Back
>> then our arpu was about $54 and it's increased to $82 now. I've talked to
>> wisps that are even higher in the triple digits.
>>
>> Any business not raising their prices when demand is this strong is
>> leaving money on the table. This is totally dependent on competition I
>> understand. For us, we try to be the most reliable with the best customer
>> service. This allows us to sell a premium priced service compared to dsl
>> and other wisps. Word of mouth from our existing customers drives our
>> sales.
>>
>> On Wed, Jul 15, 2020, 7:35 PM Mark Radabaugh <m...@amplex.net> wrote:
>>
>>>
>>>
>>> On Jul 15, 2020, at 6:55 PM, Ken Hohhof <af...@kwisp.com> wrote:
>>>
>>> So you’re selling 25M of bandwidth and 975M of bragging rights?
>>>
>>>
>>> Yep, exactly.   And that’s all it is really.
>>>
>>>
>>> Gamers probably use the gig speed for awhile whenever a new gigantic
>>> game comes out.  But that’s not like video streaming which I swear some
>>> people do 24x7.
>>>
>>>
>>> Once in a blue moon somebody manages to peg it out long enough to show
>>> up on a 5 minute average.
>>>
>>> I found this interesting in that statistics:
>>>
>>> We offer 100Mb, 250Mb and GigE plans at $49.95, $59.95, and $79.95
>>>
>>> Of those plans 41% take the 100Mb plan, 38% select 250Mb, and 20% take
>>> the Gigabit plan.
>>>
>>> The  typical distribution would be that the middle plan having the
>>> highest percentage - and it doesn't.   To me that says that customers are
>>> seeing value and plenty of speed at 100Mb.   A few guy who need bragging
>>> rights take the Gigabit plan.   We thank them for the contribution to the
>>> retirement fund.
>>>
>>> Mark
>>>
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